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Events Embracing the future of cruising


Name: Seatrade Cruise Global Location: Miami Beach Convention Centre, Florida Date: 27–30 September 2021 Web: www.seatradecruiseglobal.com Report: Preview


elebrating its long-awaited 35th anniversary, Seatrade Cruise Global, the cruise industry’s leading annual business-to-business event, returns to the Miami Beach Convention Centre during the 27–30 September 2021. Expected to be unlike any other, the conference will bring together cruising powerhouses and fresh new voices to share indispensable insights and blueprints for the reimagined post-pandemic cruise journey. In tandem with its traditional expo, enriching panels and networking offerings, this year’s edition will feature virtual programming giving attendees flexible options to participate. The four-day hybrid experience, themed ‘The Future of Cruising’, will deliver the latest in cruise innovations, rising trends and industry outlook, featuring expert speakers, as well as the highly anticipated Annual State of the Global Cruise Industry keynote address. Catering to all facets of the industry, the event will offer enhanced programming with themed education tracks, allowing attendees to dive deeper into the subject matter. Featured sectors include, but are not limited to, design and ship interiors, entertainment, information technology, safety and security, and hotel operations and concessions – each curated with the help of Seatrade’s sector ambassadors and a range of industry experts. Thematic conference tracks and sample sessions include: ■Around the world in 60 minutes: A lightning update from different destinations on the current status of cruising.


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■Community stewardship: Discussing effective ways to support partnerships on a local level.


■Technology innovations: Explores how IoT is revolutionising the guest experience.


■Health and safety: Delves into the latest updates on protocols and operational practices.


■Operational practices: Facing and overcoming restart challenges.


■Sustainability: Explores current systems around waste management, emissions reduction, LNG ships and more.


■Diversity and inclusion: Spotlights ways to raise awareness and build a foundation for a successful DEI program.


■Entertainment: Giving a practical look backstage at how productions have transformed.


World Cruise Industry Review / www.worldcruiseindustryreview.com


A global network at sea New to this year’s conference, virtual matchmaking through Swapcard – the official conference app – enables guests to request and receive meeting invitations with exhibitors and identify key contacts based on demographics or interests. This can be done through an online portal ahead of the show. Offering two hours of dedicated expo time each day, attendees are invited to make the most of Show Floor Lounges to catch up with colleagues or make new, memorable connections. Over the past four decades, Seatrade Cruise Global has developed a unique relationship with the cruise community, connecting innovative products and services with decision-makers to push the industry forward. Only here will attendees find representatives from every cruise line searching for solutions across the entire supply chain. With the floor organised into distinct neighbourhoods, each leading and yet-to-be- discovered brand is in a space ripe with potential.


“Over the past four decades, Seatrade Cruise Global has developed a unique relationship with the cruise community, connecting innovative products and services with decision-makers to push the industry forward.”


As the number one choice for cruise executives, Seatrade Cruise Global understands how important it is to meet up with friends, colleagues and key individuals from the world of cruise management – albeit in a safe environment. Keeping health and safety at the forefront, the event will be guided by Informa AllSecure standards, to ensure a hygienic, productive and high-quality organised experience. As part of its enhanced policies, the Miami Beach Convention Centre received GBAC STAR Facility Accreditation and has adopted the MB Standard – a programme developed by the City of Miami Beach to safeguard employee health and restore consumer confidence.


2021 is your opportunity to take part in something extraordinary. Join the event that brings together every facet of the cruise industry – including cruise lines, suppliers, travel agents, and partners – as it celebrates its return to Miami Beach. Flexible pass types are available for all. ●


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