News & numbers
Outlook for 2024 Top ten European cities for investment
London 1st
Lisbon 2nd
Amsterdam 3rd
Source: Deloitte European Hotel Industry Update Types of accommodation for investment (% of respondents)
Paris 4th
Madrid 5th
Barcelona 6th
Rome 7th
Dublin 8th
Milan 9th
Edinburgh 10th
Hotels
2023 52% 2022 37%
Serviced apartments
2023 19% 2022 23%
Financing the European hotel market (% of respondents) 31%
27% 20% 16% 16% 13% 3% Private equity Hotel funds
Sovereign wealth funds
Real estate funds and REITs
Institutional investors
2023 2022 UK investment opportunities (% of respondents)
“I am optimistic about the long-term future (five years plus) of the UK hotel market.”
“Investment into the UK hotel sector will materially grow over the next five years.”
“UK hotels will become more profitable over the next five years compared to 2023.”
Family offices 12% 9% 7% 8% 7% 3% 4%
Opportunity fund
3% 1%
Trade (hotel brand/operator)
Student housing
2023 13% 2022 9%
Co-living
2023 4% 2022 5%
66% 2022
73% 2023
48% 2022
64% 2023
38% 2022
64% 2023 Hotel Management International /
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