ADVERTORIAL 57
Crucial Trading wool and plant fibre flooring for commercial spaces
CRUCIAL TRADING is proud to introduce its new commercial offering of natural flooring, crafted from premium wool and plant fibres. It is designed to empower interior designers, architects and specifiers to create truly unique and unforgettable environments within commercial spaces, from boutique hotels to offices and luxury residential spaces. Made up of a collection of wool and plant fibre ranges,
this offering provides the tools to translate a creative vision into a luxurious, durable and sustainable flooring solution. Crucial Trading’s bespoke service stands as the ultimate design tool for hotel interiors, offering flexibility to meet the unique demands of each project. With the ability to specify rugs and runners in any size, designers can achieve precision installations that seamlessly fit lobbies, intricate corridors, and intimate guest suites. Clients can tailor their interiors by choosing from the
brand’s curated collection of wool and plant fibre carpets suitable for contract use, ensuring design continuity or creating bold contrasts. Te wool ranges offer the perfect blend of natural
elegance, acoustic comfort, and enduring performance, essential qualities for hotel design. Wool’s natural crimp delivers unrivalled resilience under heavy footfall, acoustic comfort for quieter interiors, and inherent stain, dirt, and fire resistance. Sisal, prized for its distinctive texture and robust
durability, provides an eco-conscious option that balances design impact with long-lasting performance. Together, they present sophisticated and resilient natural flooring solutions ideal for hotels. Every project can benefit from Crucial Trading’s
bespoke service, enabling rugs and runners to be specified to exact dimensions, from intricate corridors to expansive lobbies. Designers can select from the full palette of natural fibres, colours and weaves to create bold contrasts or maintain subtle continuity throughout a space. Signature detailing, ranging from elegant border
styles to luxurious materials like cotton, linen and leather, adds refined sophistication and can echo architectural elements or reinforce branding. Tis tailored approach enables flooring solutions that
are not only visually aesthetic but also deeply aligned with a location’s style, enhancing guest experience and storytelling through design. Crucial Trading’s commitment to quality,
sustainability and bespoke design means you have the resources to deliver projects that are not only aesthetically captivating but also perform flawlessly under the demands of commercial use.
crucial-trading.com
clare.endersby@crucial-trading.com
Top Created from 100% New Zealand wool, Enigma Hidden Cave provides both warmth and comfort
Middle Rugs and runners can be specified to any size
Bottom Mississippi Gingko Green is inspired by the colourful vistas of the US waterway
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