everywhere; once the restrictions on in-person meeting and group gatherings are lifted, we will commence with on-site events and outreach to local businesses again. Community participation can have far reaching benefits to the operation’s profitability and to one’s personal satisfaction level when one participates with family, friends, and neighbors. Now is not the time to cut back on telling your story; make sure everyone in your community knows you and your self-storage prop- erty. Last year we achieved this via Zoom, Constant Contact emails, and Facebook posts. For the upcoming summer and fall, we are hopefully going back to more of our guerilla marketing tactics and hosting on-site events again. All of these efforts are intended to assist us in getting involved on a very local level.


Community Outreach Now it's up to each of us to generate our own on-site traffic from the community to enhance our web presence and online efforts.


For our grassroots marketing and our managers’ Personal Marketing Goals (PMG), the four tools we use are: 1) Community involvement 2) Visits to all local retail and institutions/organizations 3) Follow up and market electronically 4) Host events the community is interested in attending


June 2021


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