Table of Contents August 2023
Generations Of Leaders .......................... 34
Universal Insurance Programs’ Lasting Legacy BY ERICA SHATZER
The Education Destination For Self-Storage PUBLISHER POPPY BEHRENS
CREATIVE DIRECTOR JEFFRY PETTINGILL
DIRECTOR OF SALES & MARKETING
LAURI LONGSTROM-HENDERSON (800) 824-6864
CIRCULATION &
MARKETING COORDINATOR BARBIE BOYLE
(800) 352-4636 EDITOR
ERICA SHATZER
WEB MANAGER / NEWS WRITER BRAD HADFIELD
DESIGN (SSN & CANADA) JIM NISSEN
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STORELOCAL® MEDIA CORPORATION TRAVIS M. MORROW, CEO
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Women In Self-Storage ............................................................... 11 Carol Mixon, Owner of SkilCheck Services, Inc. BY ERICA SHATZER
Look Who’s Talking ....................................................................... 17 Chris Betteridge – National Sales Director, Deans & Homer BY ERICA SHATZER
A Rising Concern ........................................................................... 55 Is Your Self-Storage Property In A Flood Plain? BY SCOTT I. ZUCKER, ESQ.
Amp Up Your Brand ..................................................................... 57 Maximizing Value And Mitigating Risk With A Strong Brand BY JANE CAVALIER
Secure Your Site ............................................................................. 59 The Latest Proactive Security Measures BY BRAD HADFIELD
Shooting For Stars ........................................................................ 61 The Ever-Increasing Importance Of Reputation Management BY ERICA SHATZER
This Is Not A Drill! ......................................................................... 63 Step-By-Step Disaster Prep BY KERRI FIVECOAT-CAMPBELL
Filing Insurance Claims .............................................................. 65 Three Steps Your Adjuster Wants You To Follow BY MIKE SCHOFIELD
Publisher’s Letter – Poppy Behrens ................................................................ 7 Data Intelligence ................................................................................................... 8 SSA Monthly Update .......................................................................................... 15 StorageGives .......................................................................................................... 20 Messenger News ................................................................................................. 23 Charity Storage .................................................................................................... 50 Messenger Classifieds ...................................................................................... 68 The Last Word – Maureen Lee ......................................................................... 70
MiniStorageMessenger.com • August 2023 5
Hikes On The Horizon .............................. 40 Insurance Woes Worsen From Market Challenges BY JERRY LaMARTINA
In The Public Eye ........................................ 44
Preventing And Handling Negative Publicity BY ERICA SHATZER
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