point of sale ..... point of sale .. FACTORY RECONDITIONED E7™ HITS THE SPOT
Lydie Bocquillon, a taxi driver and compa- ny owner from Kingussie, a small town in the Scottish Highlands, recently purchased a factory reconditioned E7™ from Cab Direct and couldn’t be happier. Unlike a typical used taxi, a factory recondi- tioned E7™ from Cab Direct offers real peace of mind. That’s because it undergoes a 50 point quality inspection and repair in the same factory it was first built. Guar- anteed to taxi test and with a 12 month unlim- ited mileage warranty to boot, a factory reconditioned E7™ comes to you with added reassurance. Lydie says: “I took over Kingussie Taxis a
year and a half ago. We didn’t have a wheelchair accessible taxi at first but when I decided to get one earlier this year,
I
opted for the E7™ based on its reputa- tion.
A factory
reconditioned model was the perfect fit as it gave me everything I wanted at the right price. I’ve been really
impressed with it.” With a population of only 1,400, not sur- prisingly the residents of Kingussie have noticed the new hack- ney around town. Lydie comments: “This is the only wheelchair accessible taxi in Badenoch and Strathspey and, happi- ly, I’ve received a very positive response
THE INNOVATIVE BOOKING AND DESPATCH SYSTEM
Cordic Ltd, the leading provider of software and system solutions for the taxi, private hire and courier industries has announced the lat- est release of its cPAQ Taxi Booking and Despatch System. The result of many months of effort by the Cordic research and development team working alongside customers, this release provides even more benefits to Cordic’s customers. Street View is an excit- ing new addition to the tracking screen in the taxi office. Opera- tors can now see the actual view of the street on their screens
which is updated in real-time. As the taxi continues on its jour- ney, the operator in the taxi office can see the view of the street on their computer screen as if they’re looking out of the taxi window. “Our cPAQ system provides innovative features which improve the service our customers can offer to their passen- gers and maximizes their drivers’ earnings, “said Fara Arani, Cordic Commercial Director. “For instance Home Job is a clever new option that takes dispatch optimisation to the next level. It
offers jobs to drivers on their route home at the end of a shift. The cPAQ system works by checking the driv- ers’ home postcode and only offers jobs that the driver could do in the time avail- able before their specified ‘home time’.”
Cordic customers with a maintenance con- tract benefit from a free annual upgrade of the cPAQ software at no extra charge. The upgrade process causes minimal dis- ruption to the taxi office as deployment of the new version is rapid using an auto- matic on-air download to all PDAs with no disruption to drivers.
For further infor- mation Tel 01954 233233 or visit our website
www.cordic.com See our advert on page 31.
PAGE 82
from customers, par- ticularly in terms of space and accessibili- ty.” Lydie continues: “The E7™ is great when it comes to wheelchair access. The under floor pull-out ramp is really easy to work with. It’s fantastic for the elderly too. The ease and convenience of accessibility is one of the main reasons I picked the E7™ over other taxis on the mar- ket.”
With a fantastic range of fully factory recon- ditioned E7’s to choose from, each with wheelchair access, you’re sure to find the perfect cab for you at Cab Direct. Standard accessibility features include man- ual or cab operated
side-steps, high visi- bility grab handles, a wide entry door way and, of course, a choice of wheelchair accessible ramps. Another big plus point for Lydie is the amount of space in the E7™. She says: “I was previ- ously driving a Peugeot 407 and love the fact that I can now cater for seven pas- sengers and all their luggage.”
With a spacious rear compartment and EasySlide™ rear seat, which can be moved forward to allow for extra boot capacity, catering for large lug- gage laden groups is certain never to be a problem again. There’s even the option of an addition- al luggage pen up
front beside the driv- er.
And, of course, with space comes comfort – something else which E7™ offers in abundance. With its sculpted driver’s seat offering lumbar sup- port, air conditioning, electric windows, steering column mounted audio con- trols and numerous handy storage areas, E7™ is second to none when it comes to driv- er comfort.
For more information on the Peugeot E7™ call Cab Direct free on 0800 916 3058, email
info@cabdirect.com or visit
www.cabdirect.com- See our adverts throughout the paper.
CABCARD RAISE ISSUE OF PCI COMPLIANCE
Whilst some of the taxi trade have initially addressed the shift from cash to plastic by taking card payments over the radio or via mobile phone these methods are non PCI (Payment Card Indus- try) compliant. Operators using these methods may find they are exposed to the threat of charge backs from passengers who have not used a recognised payment terminal and fines imposed directly from their acquirer bank. CabCard Services offer a solution with a fully PCI compliant service designed specifically for the licensed taxi trade. Drivers are each equipped with a mobile GPRS terminal to enable them to take secure chip & PIN pay- ments. The system accepts payments from all the major credit and debit cards.
Each driver has their payments paid directly to their own bank account every week. The CabCard service eliminates the need for drivers & fleets to have bank-approved mer- chant status, thus saving time and money on complex application processes and implementation costs. More important- ly fleet operators avoid administration costs and can rest assured that they are offering passengers a PCI
compliant payment solution without the fear of receiving penalties associated with non-compliance. Call CabCard today on 0845 491 8410 to make your fleet PCI compli- ant, or for more information visit our website
www.paycabs.com See our advert on page 29.
PHTM SEPTEMBER 2010
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