The seed round indicates a tremendous interest in digital freight marketplaces for several core drivers of digital transformation in logistics, including:


• Efficiency. By reducing the time it takes to enter and share load data, shippers realize immediate benefits that translate into faster execution and less time spent waiting on a carrier or broker to accept a load.


• Simplicity. Fewer clicks and hassle amount to savings derived from faster load execution and better end-to-end visibility that connects everyone within a single resource.


• Neutrality. By eliminating the TMS-specific and ERP-rigidity, newtrul is a genuinely neutral player, connecting across multiple carrier systems to bring order to logistics chaos and streamline bookings.


Partnerships Between DFM Services Like newtrul and McLeod Add Value


The value gained from the seed round will go a long way to creating a new standard for meaningful sourcing capacity. The move comes after key integrations with industry-leading TMS platforms brought new scale to newtrul. Such partners enable shippers and brokers to find more capacity without increasing the burden of work in finding that capacity.


Instead of finding capacity the old way, clients, such as TMS vendors, effectively reduce their cost to serve and connect to carriers to which they don’t otherwise have access. That sentiment is echoed by newtrul clients too. “newtrul is a phenomenal efficiency tool that lowers the cost to serve,” says Joe Gramc, CFO at Five Star Trucking. “As an asset-based brokerage, we understand the complexities of the transaction for both sides. newtrul does a great job of removing the nonsense so we can focus on execution and providing great service to our clients.”


For instance, brokers and shippers import shipments into newtrul via TMS integration. Carriers simply log into newtrul’s portal to find and bid on available loads. The booking process occurs within that platform, and the results are pushed to the shipper and broker via the TMS. It’s a turnkey solution to an in-demand need.


Other Ways newtrul Brings More to the Table Than Traditional Procurement and Load Management


Digital freight marketplace use is ripe for advancement. Less than 10% of loads are booked digitally today. That means 90% rely on outdated, manual methods of connecting to carriers, requesting bids, and acting on them. This effectively lowers the cost to serve and offers several leading benefits that promote logistics efficiency.


Using newtrul, carriers find a single access point to find loads, eliminating wasted time and resources. In addition, newtrul integration can bring together dock scheduling, load planning, and automated resource allocation.


Other opportunities for advancing digital freight marketplace capabilities include automated scheduling, increased networking, and improved freight settlement. It all goes back to streamlining the matching process, avoiding the hassle, and getting more accomplished with newtrul’s network of more than 50,000 carriers. And that number is growing.


McLeod Software Also Contains Embedded newtrul DFM Capabilities to Further Maximize Reach


newtrul continues to add more carriers through new integrations with TMS platforms. It’s important to realize that every carrier uses a different system. That much is true. However, the unity of a single DFM platform is the light at the end of the complicated tunnel and brings together all carriers within one source. But how?


The answer is simple and rests with embedded newtrul integrations with existing TMS solutions, including McLeod. As new TMS vendors connect, more carriers join the newtrul network. That adds meaningful capacity to help companies overcome the most turbulent of times.


Expand Your Transportation Network Reach and Scalability With McLeod and newtrul at the Helm of Your Tech Stack


Network size and speed of service are everything in today’s world. And newtrul is working tirelessly to advance digital transformation goals in load sourcing and carrier matching. It’s that simple. Request a demo of newtrul to learn more or, in the interim, learn more about how McLeod Software can restore efficiency in your organization.


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