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HEADLINE SPONSORS Meet our sponsors...


it a worthy destination in itself. Changi believes that innovation creates immersive, evocative


Changi Airport Group (Singapore) Pte Ltd (CAG) (www. changiairportgroup.com) was formed on 16 June 2009 and the corporatisation of Singapore Changi Airport (IATA: SIN, ICAO: WSSS) followed on 1 July 2009. As the company managing Changi Airport, CAG undertakes key functions focusing on airport operations and management, air hub development, commercial activities and airport emergency services. CAG also manages Seletar Airport (IATA: XSP, ICAO: WSSL) and through its subsidiary Changi Airports International, invests in and manages foreign airports.


Connecting people since its maiden flight took off in 1981, Changi Airport is today a major global air hub welcoming 62.2 million passengers a year, and is the world's sixth busiest airport for international traffic. With over 100 airlines providing connectivity to 400 cities worldwide, Changi Airport handles about 7,200 flights every week, or about one every 80 seconds. The airport also handled 2.13 million tonnes of airfreight throughput in 2017. Changi Airport prides itself as a retail haven with over 400


retail and service stores, as well as 140 F&B outlets covering 90,000 square metres, where passengers can indulge in both local and international retail and F&B brands across 4 terminals. Retail experiences are further elevated with the presence of DFS’ Cocktail bars and Whisky Houses where friendly bartenders will share their knowledge and offer sampling to some of the best spirits sold at the DFS stores. Beauty aficionados can also revel in the double-storey Shilla Beauty Loft at Terminal 3, the world’s first luxury and spa concept in a duty free store with beauty services from prestige brands Chanel, Dior, La Prairie and SKII. In 2017, Changi airport also welcomed luxury brand Louis Vuitton’s first double storey duplex store in an airport. Strongly playing up its distinct travel heritage in-store, the unique architectural elements of the Louis Vuitton store makes


32 www.travelretailawards.com


and memorable experiences which will keep passengers coming back for more. Pop-up retail initiatives like the Changi First programme which anchors global first product launches or concept exclusives are highly sought after by tenants and brands as it provides an unparalleled platform to showcase their products FIRST to an international audience. In 2017, brands like Louis Vuitton, Chanel, Tiffany & Co. and Hennessy used Changi First to engage and excite passengers through experiential activations. Putting passengers and shoppers first is central to Changi


Airport’s DNA and offering a multi-lingual Shopping Concierge programme allows Changi to serve its customers better through providing personalised service which is complimentary. Extending this spirit of providing convenience is Changi’s e-commence platform iShopChangi which allows passengers to shop anywhere, anytime and collect their purchases before departure. Beyond service, Changi Airport also wants to reward its customers for spending through Changi Rewards, the only loyalty program for travel retail in Asia which is a key value proposition to help retailers increase repeat visits and sales. Passengers who travel through Changi Airport can always


expect an exciting retail promotion anytime of the year with anchor promotions like “Be A Changi Millionaire” which offers shoppers the prospect of becoming a millionaire or winning a luxury car with just a minimum spend of $50 at Changi’s shops and F&B outlets. Year-end festive season will also see exciting thematic shopping promotions at the airport. ¢


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