PRODUCT AWARDS Best spirits product 2018


WINNER: Aberfeldy 12 Year Old – Gold Bar Travel Retail Exclusive Gift Pack (Bacardi)


Aberfeldy 12 Year Old ‘the golden dram’: Heather, honey and apple feature on the nose, with a soft, creamy palate leading to a long finish. This gift tin presentation is shaped like a bar of gold to reference its nickname.


RRP US$52.99 KEY STRENGTHS #1


Experience (bloggers only)


#3 General Appeal


PRODUCT APPEALS TO Travellers from AsPac


Travellers who fly for both business & leisure Millennials


CATEGORY FINALISTS


n Choya – Gold Edition n Crystal Head Vodka – Aurora (Globefill Inc)


n Crystal Head Vodka – 1L (Globefill Inc)


n Glenfiddich – Experimental Series – Project XX (William Grant)


www.travelretailawards.com


n Jack Daniel’s – Tennessee Whiskey (Brown-Forman)


n The Macallan – Enigma (Edrington) n Whitley Neill – Handcrafted Dry Gin n Whitley Neill – Rhubarb & Ginger Gin


n Wild Turkey – Master’s Keep Decades Kentucky Straight Bourbon Whiskey (Campari)


n Woodford Reserve – Kentucky Straight Bourbon Whiskey (Brown-Forman)


21 #2


Suitability to Duty Free / Airport shopping


CATEGORY AVERAGE SCORE


7.6


WINNERS TOTAL SCORE


8.4


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