EDITOR'S LETTER
PRESIDENT & CEO James Balda
jbalda@argentum.org
Designing Communities for a More Enriched Experience
Steve Jobs, cofounder and former CEO of Apple Inc., said, “Design is not just what it looks like and feels like. Design is how it works.” Designing senior living communities is not about selecting paint colors and choosing new furniture; it’s about the critical need for improved form and function. How can design improve resident lifestyle, staff effi ciency, or family engagement? What does it take to provide a more enriching experience for everyone who touches a community? In this issue of Senior Living Executive, the Design
Issue, we introduce the 2018 Argentum Senior Living by Design Award winners— Brandywine Living at Alexandria, Creekside Senior Living, Crestavilla, Evergreen Village at Bloomington, and Meadow Active Lifestyle Community—that raise the bar in functional design (p.6). These communities showcase the latest innovations in senior living design and architecture, such as introducing more fl exible and effi cient spaces, eff ective community integration in urban settings, and special considerations for topographical challenges and cultural context. Don’t miss a rich visual display featuring these winners at the 2019 Argentum Senior Living Executive Conference, April 15-17, in San Antonio, Texas (p.29). Also in this issue, you’ll read about how to best integrate voice-activated technology across senior living communities, from benefi ts to challenges to logistics (p.30). As more communities pilot programs, build smart residences, and implement tech solutions, industry leaders continue to learn what works best for their residents, staff , and families. You’ll also learn about programming designed to promote both a healthy body and mind (p.46), how to complement design innovation with exceptional service and hospitality (p.49), and why one community allows residents to design their own environment with personalized artwork (p.48). We thank you for your continued readership and wish you a wonderful start to the new year!
– Jessica McKay Editor
2019 Editorial Calendar
January/February: The Aging Issue A look at the science of aging; aging and ageism across advertising and the entertainment industry; and an update to Senior Living 2025 research.
March/April: The Leadership Issue A review of the impact of women in leadership roles; how to encourage youth leadership; and a focus on mentoring as an engagement and empowerment tool.
May/June: The Quality Issue
An overview of the latest tools and resources related to industry standards and quality measures in emergency preparedness, memory care, and food safety.
CHIEF OPERATING OFFICER Maribeth Bersani
mbersani@argentum.org
CHIEF FINANCIAL OFFICER Gina Mamone
gmamone@argentum.org
VP, QUALITY IMPROVEMENT John Schulte
jschulte@argentum.org
VP, MARKETING Jaclyn Vann
jvann@argentum.org
VP, WORKFORCE DEVELOPMENT Brent Weil
bweil@argentum.org
VP, BUSINESS DEVELOPMENT Brad Williams
bwilliams@argentum.org
VP, GOVERNMENT RELATIONS Paul Williams
pwilliams@argentum.org
DIRECTOR, PROGRAM CONTENT Denise Brassé
dbrasse@argentum.org
DIRECTOR, CONFERENCE & EVENTS Ellen Drudy
edrudy@argentum.org
DIRECTOR, MEMBER SERVICES & DATA Kari Horesky
khoresky@argentum.org
OFFICE MANAGER/ EXEC. ASSISTANT Rosa Montgomery
rmontgomery@argentum.org
PROFESSIONAL DEVELOPMENT & EDUCATION MANAGER Robert Oliveri
roliveri@argentum.org
PROGRAM COORDINATOR Kayla McAlindin
kmcalindin@argentum.org
ACCOUNT COORDINATOR Tiff any Crawford
tcrawford@argentum.org
STAFF ACCOUNTANT Olivia Wilson
owilson@argentum.org
EDITORIAL EDITOR
Jessica McKay
jmckay@argentum.org
SENIOR MANAGER, PROGRAMS & RESEARCH Sharon Cohen
scohen@argentum.org
CREATIVE PROJECT MANAGER Vatrice Chestnut
vchestnut@argentum.org
ART DIRECTOR Rose Thai
rthai@argentum.org
ADVERTISING DIRECTOR OF SALES Katherine Madison
kmadison@argentum.org
SENIOR ACCOUNT EXECUTIVE Maura Artman
martman@argentum.org
SUBSCRIPTIONS 703.562.1179
Senior Living Executive, Volume 25, Number 6 (print ISSN 2161- 6698, online ISSN 2161-671X) is published bimonthly by Argentum, 1650 King Street, Suite 602, Alexandria, VA. Periodicals postage paid at Alexandria, VA and additional mailing offi ces. Argentum member companies receive subscriptions for staff as part of their membership. Free controlled subscriptions are also available to qualifi ed individuals in the senior living business.
July/August: The Finance & Investment Issue A review of the 2019 largest providers in senior living; how REITs impact the senior living industry; and a deep dive into the latest industry data.
September/October: The Workforce Issue A focus on ways to measure retention and turnover; best practices from industry ambassadors in recruiting and retaining the workforce; and the latest update on the Senior Living Works initiative.
November/December: The Sales & Marketing Issue An introduction of the 2019 Senior Living by Design winners and a look at opportunities to address occupancy challenges across the industry.
NOVEMBER/DECEMBER 2018
ARGENTUM.ORG 3
POSTMASTER: SEND ADDRESS CHANGES TO Senior Living Executive, 1650 King Street, Suite 602, Alexandria, Virginia 22314 703.894.1805. Printed in USA. Copyright 2018. Prior to photocopying items for educational classroom, internal, or personal use, please contact the Copyright Clearance Center, Customer Service, 978.750.8400, 222 Rosewood Dr., Danvers, MA 01923 or check CCC Online at
www.copyright.com. Senior Living Executive will not be responsible for the return of any unsolicited manuscripts or photographs.
Copyright ©2018 Argentum. All rights reserved. No part of this publication may be reproduced or transmitted in any form—print, electronic, or otherwise—without written permission from Argentum.
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