EDITOR’S LETTER
PRESIDENT & CEO James Balda
jbalda@argentum.org
CHIEF FINANCIAL OFFICER Gina Mamone
Welcome to the fi rst issue of 2023: The Leadership Issue. Now more than ever senior living professionals are engaging new ideas on how best to innovate in any number of areas, including leadership. Never a one-size-fi ts-all topic, the various ways in which C-suite executives organize their companies and cultivate their culture are as unique as the people who they are seeking to welcome into their communities, employ, and motivate to provide the highest quality care for senior living residents.
The articles inside this issue encapsulate many views on how to lead, and give deep background on how leaders came to fi nd their comfort zones in being both a “boss” and a visionary for their employees, as well as a strategic thinker to meet the demands of the marketplace, not to mention investors. Readers will also note the role of the pandemic and how executives were changed in some small or large ways to guide their companies through the roughest waters ever experienced in senior living. Leadership in practice is also vital to covering the overall topic, and for that we delved into the great diversity movement (DEIB) to show how leadership at the top of an organization makes all of the diff erence. So, please start your journey on p. 8 to read the cover story and related article on the broad concepts behind leadership, before digging into the ways in which Argentum is attempting to capture the future with its new strategic vision strategy on p. 15, and how to lead and implement a culture for sustainable and successful DEIB on p. 20.
— Patrick Connole Content Director and Editor
gmamone@argentum.org
SENIOR VP, PUBLIC AFFAIRS Maggie Elehwany
melehwany@argentum.org
SENIOR VP, BUSINESS OPERATIONS Brad Williams
bwilliams@argentum.org
VP, QUALITY IMPROVEMENT John Schulte
jschulte@argentum.org
VP, GOVERNMENT RELATIONS Paul Williams
pwilliams@argentum.org
VP, WORKFORCE DEVELOPMENT Ashante Abubakar
aabubakar@argentum.org
VP, DEVELOPMENT Cynthia Bade
cbade@argentum.org
VP, CONTENT AND MARKETING Stephanie Robert
srobert@argentum.org
DIRECTOR, MEMBER SERVICES & DATA Kari Horesky
khoresky@argentum.org
DIRECTOR, GOVERNMENT RELATIONS Daniel Samson
dsamson@argentum.org
HUMAN RESOURCES DIRECTOR AND STAFF ACCOUNTANT Olivia Wilson
owilson@argentum.org
OFFICE MANAGER/ EXEC. ASSISTANT Rosa Montgomery
rmontgomery@argentum.org
SENIOR MANAGER, PAC AND GOVERNMENT AFFAIRS
Meredith Bonyun
mbonyun@argentum.org
MANAGER, PUBLIC POLICY Kyle Loeber
kloeber@argentum.org
MANAGER, WORKFORCE DEVELOPMENT Janet Andrews
jandrews@argentum.org
MANAGER, ADMINISTRATION AND FINANCE Saara Dillard
sdillard@argentum.org
MARKETING MANAGER Kayla McAlindin
kmcalindin@argentum.org
SALES & FULFILLMENT COORDINATOR Ashley Foster
afoster@argentum.org
EDITORIAL
CONTENT DIRECTOR AND EDITOR Patrick Connole
pconnole@argentum.org
ART DIRECTOR Rose Thai
rthai@argentum.org
PRODUCTION MANAGER Patricia Roiz
proiz@argentum.org
ADVERTISING
DIRECTOR OF SALES Katherine Madison
kmadison@argentum.org
ACCOUNT MANAGER, INDUSTRY PARTNER Markess Raymond
mraymond@argentum.org
MEMBERSHIP ACCOUNT MANAGER
Eileen Marousek
emarousek@argentum.org
SUBSCRIPTIONS 703.562.1179
Senior Living Executive, Volume 30 Number 1 (print ISSN 2161- 6698, online ISSN 2161-671X) is published bimonthly by Argentum, 1650 King Street, Suite 602, Alexandria, VA. Periodicals postage paid at Alexandria, VA and additional mailing offi ces. Argentum member companies receive subscriptions for staff as part of their membership. Free controlled subscriptions are also available to qualifi ed individuals in the senior living business.
POSTMASTER: SEND ADDRESS CHANGES TO Senior Living Executive, 1650 King Street, Suite 602, Alexandria, Virginia 22314 703.894.1805. Printed in USA. Copyright 2018. Prior to photocopying items for educational classroom, internal, or personal use, please contact the Copyright Clearance Center, Customer Service, 978.750.8400, 222 Rosewood Dr., Danvers, MA 01923 or check CCC Online at
www.copyright.com. Senior Living Executive will not be responsible for the return of any unsolicited manuscripts or photographs.
Copyright ©2023 Argentum. All rights reserved. No part of this publication may be reproduced or transmitted in any form—print, electronic, or otherwise—without written permission from Argentum.
Association of Marketing and Communication Professionals 2021 MarCom Awards
Trade, Association, Business Publications International 2021 TABBIES Awards
2021 JANUARY/FEBRUARY 2023
ARGENTUM.ORG 7
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