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IT & TECH


Get Appy


With so many software applications available to help run your business, it can


be hard to know which ones are worth using. Here’s a selection that might just make your working day a bit easier…


Dropbox There are plenty of fi le-sharing services such as WeTransfer or Google Drive, but Dropbox is one of the most popular and easiest to use. You can also be safe in the knowledge fi les won’t disappear if you don’t download immediately.


Mailchimp Mailchimp’s email database service has become increasingly sophisticated and now enables you to send targeted, segmented email messages to large lists with precise timing and viewable results. The larger the list the more it will cost, but for a list up to around 2,000 emails, it’s free.


Dent Global Want to become an industry infl uencer? Four-time bestselling author Daniel Priestley, named Britain’s Top Business Adviser in Leadership & Management, has developed a proven methodology to help you stand out. Learn from him on 26th July. dent.global/eveningstandardevent


1 There are a range of


diff erent resources available to assist you in taking care of your business fi nances


Shopventory Shopventory is an easy-to-use and advanced inventory management system for small-to medium-sized businesses. You can see profi t margins, compare multiple locations, and spot sales trends, identifying items that aren’t selling well, so you know what you should discount or even drop completely.


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Working Smarter with Cloud CRM


Promotional Feature If you’re an experienced CRM user you may be surprised to learn that the phrase “what is CRM” is one of the most common business search terms. But if you’re not already using a CRM, now’s the time to get up to speed. CRM systems are no longer a luxury but a


necessity to maintain a competitive edge, even for small businesses. Cloud technology also means they are now very aff ordable, and in some cases free.


Benefi ts of CRM CRM stands


for Customer Relationship


Management, and a CRM system uses technology to help manage your relationships with your customers. It’s about working smarter, and more effi ciently. As your business expands it can be diffi cult


keeping on top of all your sales leads, the courtesy calls, proposals, new contracts and follow ups. Then as your team grows, eff ectively tracking who has said what and when starts to become virtually impossible. But by recording your customer data


and interactions in the CRM, you can serve them better. For example, you can quickly fi nd the contact data needed, record calls, emails and meetings, and set tasks to follow up. And by using cloud-based systems, all your team can collaborate – viewing and updating the records in real-time.


Sales Automation When you pick up a new lead you can use automation to add the contact to your CRM and track it throughout the sales process. You’ll be able to see what’s been done and the next step for each lead. By estimating the likelihood of a lead converting to a sale, you can forecast your sales and monitor team performance.


• Manage your sales leads • Keep all your information in one place • Create a record of all communication • Automate your sales process and track new leads • Team collaboration and sharing • Run reports on your performance


GDPR Compliance In May 2018, the EU introduces new legislation for data protection. The General Data Protection Regulation (GDPR) will aff ect anyone processing and storing personal data on EU citizens. Moving all your customer and prospect data from disparate spreadsheets into a GDPR compliant CRM system, where the data is stored in the EU, will help make your business compliant with the new law. ReallySimpleSystems.com 01730 823300


GET IN TOUCH!


Sign-up for your free CRM 14 day trial with Really Simple Systems at reallysimplesystems.com


Be Your Own Boss distributed with 43


Xero This accounting app helps with taking care of bills and expenses, paying your employees and managing your purchase orders. Again, it’s Cloud-based so you can access it from multiple devices and your data is secure. Small businesses can trial it for free for the fi rst 30 days.


Concur Anyone who has ever sat down with a huge pile of receipts at the end of the month to hand in their expenses will appreciate this one. Simply take a picture of a receipt with your phone and the app will read it to create the expense entry. Managers can approve reports online and reimburse directly to a connected bank account.


Deputy With Deputy, you can quickly build an employee schedule, track your team’s hours and manage your labour costs in real time. The app also allows managers to message employees, lets employees chat with coworkers in real time or leave messages. B.


Google Apps Google has a whole suite of apps that can be useful for small businesses, from word processing to spreadsheets – and they’re all free to use. They’re also all Cloud-based, so you won’t lose everything if your computer or mobile device malfunctions, and they can also be used across multiple devices. What’s more, you can adjust sharing settings, to allow people to view or collaborate on your projects with you.


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Zoho Books Manages invoices, quotes and payments and allows you to upload expense receipts right from your phone or tablet and send bills, too.


Quickbooks Advertised heavily on TV at the moment, this simple to use app is aimed at the tradesman on the go, enabling them to send invoices and quotes on site.


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