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GET OM


Sales Training


GEOFFREY JAMES W


hen you plunk down hard cash on a sales training program, you have a right


to expect results. There’s absolutely no reason for sales training to end with anything less than a long-lasting jump in sales. There is one catch, however. For training to work (and last) you and your team have to be committed to the changes that training demands. Here’s how it works – and how to work it to your advantage.


SELLING POWER MAY/JUNE 2020 | 33 © 2020 SELLING POWER. CALL 1-800-752-7355 FOR REPRINT PERMISSION.


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