Joining forces
Consumer media partner Hearst UK throws its support behind the Globe Travel Awards
If the pandemic has taught us anything, it is that working together and nurturing long-standing partnerships is the true key to success in the most challenging of times. Never have those relationships been
more important than now, as we all come together to rebuild the industry in 2022 and beyond, and restore trust at every step of the customer journey from initial inspiration through to booking and travelling. That’s why the UK’s leading consumer
publisher, Hearst UK – the powerhouse behind Elle, Esquire, Cosmopolitan,
Good Housekeeping and Harper’s Bazaar – will once again join the Globe Travel Awards as our consumer media partner. Sharon Douglas (pictured), chief brand
officer for lifestyle, home and weeklies brands, says: “This year has been a hugely challenging one for the travel industry and so our support of the Travel Weekly Globe Travel Awards is more important than ever. We are committed at Hearst to helping the industry recover and will be encouraging our 20 million readers to start travelling again as Covid-19 restrictions ease. “Our brilliant travel editors are planning
more content than ever because, as the world reopens, we all want to experience the thrill of international travel and amazing holiday experiences again. “Our partnership with Travel Weekly and the Globes has helped us make great new industry friends and we can’t wait to make even more this year. “It is one of the best events we’ve had the honour of supporting and we can’t wait to do it again and look to the future with optimism.
“See you on the night, and the very best of luck!”
Hearst UK publishes 22 brands including Esquire, Elle, Harper’s Bazaar, Cosmopolitan and Good Housekeeping. Its digital brands reach half of UK women and one in three UK men every month, and its trusted content engages them wherever they are.
ABOUT HEARST UK The titles sell more than 3.8 million
magazines a month, reach 18.6 million UK digital unique users and have more than 79 million likes and follows on social media. Hearst UK’s events division, Hearst Live, connects with more than a million people a
year through events such as Country Living Fairs, Esquire Townhouse and Red Smart Women Week, while licensed brand extensions include Country Living sofas, Esquire apparel and Men’s Health home gym equipment.
travelweekly.co.uk
11 NOVEMBER 2021
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PICTURE: James Everett Photography
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