NEWS EVENT PREVIEW
Claire Brighton, account director
for Atas, said: “I am so excited to announce a face-to-face event and I am really looking forward to meeting all our members in person.” The conference will be organised
in line with all appropriate health and safety measures and the latest government guidance. Brighton added: “We also
understand how travel agencies have face enormous financial pressures over the course of the pandemic – and many will continue to face challenges in the coming weeks and months – so we’re making sure that
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we can deliver this event with little or no cost to agents who attend. “Agents can choose to arrive on
October 19 and stay for two nights if they wish to join the welcome
ABOUT ATAS
Atas brings together the best suppliers in the touring and adventure travel industry with a united aim to raise the sector’s profile and help travel agents develop their expertise and boost their sales. As well as an annual conference, it hosts awareness and training events to support agents, as well as operators, destinations and suppliers. Earlier this year, it recruited eight experienced travel agents to form its Agent Advisory Group. Furthermore, the Atas partnership with the
Travel Weekly Group means the association benefits from extensive media coverage and shared expertise in events and training.
touringandadventure.com
reception, or they can just come for the day and night on October 20 if time is tighter. We will be offering a range of packages to suit agent members’ different requirements.”
Hosted accommodation “As always, agents will be hosted by us, with up to two nights’ accommodation available. “The educational business
sessions will give delegates practical tips and advice on how to increase their sales in the sector, along with reasons about why they should sell this lucrative product. And I’m sure there will be a great buzz around the venue as we meet existing industry contacts and make fresh connections – in real life rather than on Zoom.” Claudia Miguel, UK director of
Visit Portugal, said: “We want to position Portugal as a diverse country that has many different types of holiday to offer all year round. “The main reason for joining Atas
is to be able to contact with the UK trade and educate tour operators and travel agents about all the amazing products available in mainland Portugal, Madeira and Azores.”
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‘Agents are ready to reconnect’
Brian Young, Atas chair and managing director of G Adventures, says: “All the feedback we have had from our agent members is that they are keen to reconnect and rebuild – we are all ready to be inspired and look towards resuming our growth trajectories. Our virtual world has helped us to maintain partnerships over the past 14 months or so, but face-to- face networking with new and established business partners is crucial as travel restarts. The resilience of agents and Atas members to overcome the challenges of the past year has been heartening and I am sure the conference will be a must- attend event for all of us in the sector.”
3 JUNE 2021
9
e best of touring & adventure
PICTURES: Steve Dunlop
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