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ACTE COLUMN GREELEY KOCH The risks of ‘bleisure’


Who is responsible if a business traveller gets injured during the leisure component of a business trip?


H


ELPING TRAVELLERS MAKE THEIR OWN decisions when on the road is a good thing.


But in doing a positive thing for our colleagues, we have to ensure we’re doing the smart thing for our companies.


Business travellers today


increasingly want to add a leisure component to business trips (known in the trade by the rather clumsy labelling ‘bleisure’). It’s a great opportunity for the travellers and goes a long way toward improving the work-life balance. But from a duty-of-care perspective, it’s a challenge that increases risk for companies. Recent ACTE research has found that travellers of all ages want to combine business and leisure activities. However, let’s take a look at the risks that can ensue. One area of risk is medical. What happens if a traveller breaks a leg rock-climbing after a week


Greeley Koch is executive director of the Association of Corporate Travel Executives (acte.org)


of meetings abroad? What is a company’s ethical duty? Is it responsible for providing medical care or medical evacuation? Thus far, the answer has varied depending on the company. Another area of risk is the


reputation of the company should a traveller get into trouble while on the leisure portion. The answer in the past was for an individual manager to review whether or not to allow employees to extend a business trip into bleisure. A sustainable solution is for a company to establish, ahead of time, its moral and legal responsibilities and to codify those policies in a cohesive plan. There are multiple approaches – some better than others. The best solutions we’ve seen involve the business travel department being the link to the human resources group, corporate security and senior executives to develop a company-wide policy.


How we settle these matters will have long-term consequences for our companies. Recent ACTE research has shown that one- third of job applicants ask to see a company’s travel policy before accepting a job offer. To attract and retain the most qualified employees, we must ensure these policies reflect today’s realities. Given today’s labour market and the importance of attracting the best candidates, it’s smart to accommodate travellers. Allowing them to enjoy bleisure time has psychological benefits and can save money for the company on off-peak flights, etc.


But the risks must be planned


for, and the best time to formulate a plan is now – not when you’re in crisis mode due to an incident.


JOHN MORHOUS Flight Centre Travel Group has appointed John Morhous to the newly created role of chief experience officer. He will be responsible for ongoing client-facing innovation and digital mobile platforms. Morhous was previously chief strategy officer for the group.


BUYINGBUSINESSTRAVEL.COM


KRISTIN COLVILE Airline alliance Skyteam has appointed Delta Air Lines managing director Kristin Colvile as its new CEO. Former chief executive Perry Cantarutti will return to Delta as senior vice-president of alliances. Colvile has more than 25 years’ industry experience.


JACK STAEHLER Roomit by CWT, the hotel distribution arm of Carlson Wagonlit Travel, has appointed Jack Staehler as its new chief technology officer. Staehler has previously held senior technology roles at Cendant Travel, Orbitz and Sears Holdings.


ALVARO FLOREZ Air Europa has named Alvaro Florez as sales manager. Florez has more than 20 years’ industry experience previously with British Airways, Iberia, Arik Air and Air Astana in sales, business development and corporate account manager roles.


BBT July/August 2018 99


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