search.noResults

search.searching

dataCollection.invalidEmail
note.createNoteMessage

search.noResults

search.searching

orderForm.title

orderForm.productCode
orderForm.description
orderForm.quantity
orderForm.itemPrice
orderForm.price
orderForm.totalPrice
orderForm.deliveryDetails.billingAddress
orderForm.deliveryDetails.deliveryAddress
orderForm.noItems
FOCUS | The year ahead


It’s home, but not as we knew it


Jane Blakeborough, research director at Trend-Monitor, identifies three new trends that will shape the households of the future


confusion and change, forcing us to become more focused on our immediate environment – our homes, our businesses, our supply chain. 2021


W 30 is when we must open


ourselves up, look at the bigger picture and plan beyond the next few weeks. We have light at the end of the tunnel in the form of vaccines, fast and efficient testing and a Government that is determined to get our economy back up and running.


e have gone through many months of national upheaval,


The team at Trend-Monitor has identified three interlinking trends that will have the biggest impact on the KBB industry in 2021 and beyond...


The new healthier home Covid-19 has put health at the top of our priority list. The Global Wellness Summit


in November put ‘home


wellness’ and ‘at home beauty’ in their top six trends for 2021. Priorities for our homes have moved to the aesthetics of health, such as natural light, biophilia, improved acoustics and circadian lighting, with air quality in particular jumping to the


top of the list. Prior to lockdown,


worries about the quality of the air we breathe had already given rise to a new wave of technology. The resulting heat-efficient homes are like sealed boxes, driving this trend for air quality.


The new sustainable home


There is a growing interest in products, innovations and apps that make it easy for households to save water and energy, cut food waste, recycle and understand their carbon footprint. Changes in the consumer mind-set


brought about by the pandemic have meant that we are re-evaluating our life choices and in particular our impact on the environment. The result is that people have been forced to face their individual responsibility and recognise that the greatest impact on the planet


comes from three things – food, water and energy usage.


The new flexible home This is an emerging trend that Trend- Monitor has been tracking for some time now and in 2020 it became a reality for many. The concept that one room has one function changed as we were suddenly forced to use our rooms for a range of activities. There is expected to be a growth in the number of multigenerational households over the next few years, partly driven by an ageing population and changes in social structures, but also by the impact on many families of being separated from parents and grandparents when the increased threat of Covid-19 on the elderly became evident.


Where open-plan was seen as the popular option for the larger household, this is giving way to ‘broken-plan’, which is a more flexible option.


· January 2021


What next for the


INDUSTRY KBB


In 2020, the coronavirus pandemic turned normal routines on their head, but the KBB industry is resilient and retailers and suppliers adapted, made use of new technologies and digital communications, while the end of lockdown unleashed a pent- up demand that surprised many. Will that impetus continue? We asked leading players in the industry for their predictions


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60