Reports
MARKET REPORT: PORTUGAL
LOTTERY NATIONAL LOTTERY JSC
LOTTERY RETAILERS 5,000
LOTTERY REVENUE €2.77BN (2016)
BINGO 15 HALLS
BINGO REVENUE €49.6M (2016)
CASINOS 11
CASINO SLOTS 5,000 APPROX
CASINO TABLES 200 APPROX
CASINO REVENUE €295.8M
ONLINE SINCE 2015. 11 LICENCES - 7 OPERATORS
ONLINE REVENUE €113.4M (SEPT 2016-SEPT 2017)
Tere are 11 casinos operational in eight of these zones. Bingo can be operated in casinos or outside and there are 15 bingo halls and one bingo operation located in Casino Espinho.
Bingo revenue is increasing. Te third quarter of 2017 period saw revenues rise by 8.5 per cent over the same period last year to €13.5m. Total revenues in 2016 for the bingo sector amounted to €49.6m.
Landbased bingo in bingo halls are subject to stamp duty of 25 per cent.
SICAD, the Portuguese gambling addiction group, says almost half the population of Portugal take part in gaming with the highest prevalence among men (51 per cent) whilst gambling in the younger generation is dropping. Te study began in 2001 and has been repeated over the years and shows a drop of almost 20 per cent in gaming in the young demographic (15-34 year age group) compared to figures in 2012.
Lotteries, pari-mutuel lotto and sports betting (online and landbased), landbased pari-mutuel horse betting and fixed odds sports betting (classified as social games) are organised and operated by the Santa Casa de Misericordia de Lisboa (SCML) through the Games Department under an exclusive monopoly.
P48 NEWSWIRE / INTERACTIVE /
247.COM Lotteries, pari-mutuel lotto and sports betting,
Te Santa Casa de Misericordia is a Portuguese charity founded in Lisbon in 1498 by Queen Leonor of Portugal. It’s a Catholic brotherhood and the oldest working NGO in the world and has similar organisations created in other countries like Brazil and Macau.
landbased pari-mutuel horse betting and fixed odds sports betting are organised and operated by the Santa Casa de Misericordia de Lisboa through the Games Department under an exclusive monopoly changed its name to the National Lottery.
Other games such as Totobola (mutual sports betting) and Totoloto (lottery game) were added whilst in the 1990s Joker and instant scratchcards were also introduced and later Totogolo was launched.
Today the SCML supports various charitable causes in the health, culture, heritage and social sectors. Te gaming department is run under the corporate brand Jogos Santa Casa and regulates its activities whilst also creating money for the various charities and organisations.
It all began in 1783 when the SCML was granted permission to operate an annual lottery under the supervision of the Royal Treasury with profits shared by three charitable groups. In 1893 the lottery was set up to be operated by the Misericordia de Lisboa on behalf of the state and renamed Lotteries of Mercy of Lisbon. In 1955 it
In 2001 an online real time betting management system was introduced and in 2004 the brand Jogos Santa Casa (JSC) was born. By 2016 the lottery was available by mobile app whilst a Responsible Gambling campaign was also launched alongside a new game called M1lhao (Million), which is a game associated with EuroMillions but with its own identity.
Today the games include EuroMillions, TotoLoto, Totobola, Classic Lottery and Popular Lottery, M1lhao and Scratchcards. Tickets are sold via almost 5,000 Points of Sale throughout Portugal.
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