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WHAT’S NEW?


‘CLEAN HANDS FOR ALL’ THIS GLOBAL


HANDWASHING DAY Handwashing is an effective and affordable way to prevent infection and save lives. As a skin and surface hygiene expert, GOJO Industries- Europe is a great supporter of Global Handwashing Day (Tuesday 15th October 2019).


This annual, worldwide advocacy day is dedicated to increasing awareness and understanding about the importance of handwashing. The campaign ultimately helps to influence behaviour change and encourage healthy hand hygiene. This year’s theme reminds us that we must be inclusive when addressing handwashing. Inequalities in handwashing facilities can put individuals at higher risk to diseases that impact their health, education, and economic outcomes.


Chris Wakefield, Vice President, European Marketing & Product Development at GOJO Industries- Europe Ltd, commented: ‘GOJO, THE INVENTORS OF PURELL, is a trusted brand in skin and surface hygiene around the world. We are a strong advocate of the ‘total solution’ approach to making hand hygiene second nature to everyone. By educating about the importance of hand hygiene, and teaching best practice techniques, we can help


ADLER AND ALLAN


ANNOUNCES NEW BRAND Environmental risk reduction company Adler and Allan, has launched a new brand and logo which is part of the strategy to bring its group of companies together and reflect an enhanced range of services and solutions.


The benefit to customers is a more comprehensive set of solutions from one customer focused team. Bringing together knowledge, expertise and equipment Adler and Allan will provide market leading 24/7- 365 environmental risk reduction services through preventative and responsive services and solutions.


14 | TOMORROW’S FM


reduce diseases and save lives. “Clean Hands for All” will help achieve “Health for All”.


Backed by a wealth of scientific expertise, and specialist formulations, GOJO has the technology and experience to help implement effective hand and surface hygiene


A brand is more than just fonts and colours, it is about the people and the story. As part of the brand project Adler and Allan has also developed a suite of new employee values. These were developed in-house by a cross section of employees across different parts of the business to ensure they reflect the key priorities.


Bob Contreras, Group Chairman, said: “I am really excited to be entering the next phase of our journey. The new brand and employee values will unite the business, giving us one common purpose, which will benefit our customers in many ways.”


regimes in a range of different settings. They can supply products, dispensers, and eye-catching signage suitable for healthcare, education, catering, hospitality, leisure and corporate facilities.


www.GOJO.com


Contreras explained how the brand roll out would take place: “Where we do need to replace physical items such as van livery and PPE this will be done when the item is worn out. Afterall, we are an environmental company so we wouldn’t just throw something away that is still usable.”


Adler and Allan started trading as Coal and Coke Merchants in London back in 1926 and since then, through over 90 years of steady growth and strategic acquisition, the Adler and Allan Group has grown to become Britain’s leading supplier of spill response, technical, fuel and environmental risk reduction services.


www.adlerandallan.co.uk twitter.com/TomorrowsFM


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