WASHROOM MAKING THE RIGHT IMPRESSION
With winter bringing more colds and viruses, and with users having higher expectations of their washroom experience, Paul Mulready, Marketing Manager of Northwood Hygiene Products Ltd, explains why it falls on FMs to balance creating a great first impression with providing optimal hygiene for users throughout the facilities.
The washroom experience that you provide for visitors says a lot about your business. A clean and well-ordered space reassures people that you care about their health and safety and helps them form a positive perception of your operation, whilst an untidy and disorganised washroom does exactly the opposite. And, particularly if you’re in hospitality or leisure, an unpleasant washroom could prompt a customer to never come back to your establishment, or worse still, leave a poor review about you online.
So, what do people expect from a washroom and how can you ensure that yours shows your business in a positive light?
Engineered to perform, built to last Poorly functioning and scruffy looking dispensers let a washroom down and frustrate visitors, so it’s important to select dispensers that are built to perform and can withstand knocks and damage. Well-designed dispensers encourage use and look smarter too.
Furthermore, with more visitors in washrooms, supplies of soap and towels are quickly depleted, requiring more frequent replenishment. FMs should therefore look for high-capacity dispensers that feature clear inspection windows to make them quick and easy to refill and reduce maintenance time in the washroom.
And with people still reluctant to touch washroom surfaces, it’s worth looking for no-touch soap dispensers, which automatically dispense without having to touch the unit.
Hygienic yet sustainable Some hand towel dispensers allow towels to spill out and create a mess in the washroom and many have multiple points on the unit that can harbour bacteria. Modern solutions should be easy to wipe clean and dispense in a controlled manner to prevent mess and waste.
With today’s consumers wanting businesses to demonstrate their green credentials, FMs should also consider how they can make their washrooms more environmentally-friendly by choosing solutions that use recycled materials where possible, control consumption and deliver zero waste.
Effective washroom hygiene A solution like the North Shore premium proprietary system of washroom dispensers and consumables from Northwood, for instance, helps to deliver improved washroom hygiene standards, whilst also saving money and reducing waste.
Delivering industry-leading capacity and supreme cost-in- use benefits, North Shore is hygienic and environmentally sustainable. It is also easy to install and maintain for efficient washroom management.
The range offers users a choice of three wipe-clean hand towel dispensers, as well as the 5,000-sheet capacity Orbit four roll infinity toilet dispenser and the compact 2,500 sheet capacity Side-by-Side toilet roll dispenser.
Environmentally sustainable, North Shore helps to curtail waste and over-use, whilst also reducing costs. Ensuring 100% of the paper is used, both the Orbit and our Side- by-Side toilet roll dispensers prevent ‘free rolling’ and only allow access to the next roll once the current one has been used.
North Shore is designed to deliver zero waste and volume in use to reduce the amount of deliveries of paper. This lessens the amount of packaging, reduces the number of stub rolls that are thrown away and means fewer trucks on the road. All North Shore packaging is fully recyclable too.
Washrooms are a reflection of your business and, by making the right choices, you can ensure yours is hygienic, functional and sustainable.
www.northwood.co.uk
34 | TOMORROW’S FM
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