COVER STORY “The Katrin Handy Pack and
EasyPick have been recognised in the Tomorrows Cleaning Product Innovation Awards,
and the Katrin Inclusive Range won the awards in 2016.”
‘wheels’ to feed paper – something which can be difficult for some users. For all dispensers, the paper is very easy to remove, and can be pulled out with one hand. Katrin Inclusive Dispensers also use braille text on all of the push faces to further help visually impaired users in their everyday life.
In addition to enhanced usability, the new range of dispensers includes features to enable ease of installation and maintenance. The transparent housing lets maintenance personnel to see where to drill screw holes, and transparent side panels show at a glance how much tissue, soap or other consumable is left. This saves time for facilities personnel and ensures optimum product availability and efficient daily maintenance.
Katrin Inclusive Dispensers are simple to disassemble and when recycled, the materials can easily be separated from one another. The dispensers are made from durable ABS and polypropylene plastic, both of which are totally reusable.
PROPER USE OF RESOURCES Improving quality and sustainability are always key drivers during Katrin development programmes and the Windmill embossing is another example. The Windmill embossing uses an increased air pocket size, which naturally increases absorbency. It also means that less glue is needed, which in turn leads to further significant improvement in absorption capacity. Greater absorbency results in less product used, which both saves money and reduces waste. In addition, these design concepts enhance the softness of the products, making them even more pleasant to use. One soft absorbent sheet will always be enough to dry hands efficiently, minimising waste and helping to save the world’s natural resources.
KNOWLEDGE IS POWER The Katrin Academy is the tool that enables the Katrin team to maximise the benefit of all of this innovation. Believeing that training is the key to ensuring success, Katrin Distributor customers are immersed in the Katrin Academy training programme, to ensure that they understand the features, benefits and messaging of Katrin products. The programme includes the chance to understand the industry history, to look at today’s product set and to look forward to the innovation of the future. The content is very practical, memorable and fun, and along the way, attendees absorb lots of facts, figures and product detail as well as having the chance to practice using this information in a live, but non- customer environment. The end result ensures that Katrin business partners are as knowledgeable as Metsa Tissue’s own staff, and can match the best innovative Katrin solution to each end user’s unique requirement.
www.katrin.com
*The Katrin Handy Pack and EasyPick have been recognised in the Tomorrows Cleaning Product Innovation Awards, and the Katrin Inclusive Range won the awards in 2016.
Katrin Inclusive dispensers also won two awards for design excellence at the annual Norwegian Design and Architecture Awards in Oslo.
www.tomorrowscleaning.com TOMORROW’S CLEANING YEARBOOK 2017/18 | 17
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