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Tomorrow’s


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shown that good hand hygiene can break this chain of infection, helping to prevent the spread of germs and reduce the chances of getting sick in the first place.


Good hand hygiene leads to winter


wellness GOJO, the inventors of Purell, is advocating a ‘Total Solution’ approach to hand hygiene, in an effort to boost winter wellness and lessen the impact of seasonal viruses.


This approach involves a combination of specialist formulations, innovative dispensers and compliant hand hygiene behaviour, helping to keep both people and places healthy. Good hand hygiene is one of the most effective measures to prevent the spread of infection and is particularly pertinent at this time of year, when viral illnesses tend to increase.


Highly contagious infections such as the common cold, influenza, and norovirus peak during the winter months. Such viruses are transmitted through contact with others via the hands and surfaces, yet hundreds of studies have


A revolution in clean hands


Yorkshire chemical specialist Airedale Chemical has seen sales of its surfactant range, Airsurf, increase by 45% in just 12 months.


Experts at the company are attributing this to the mounting awareness of the effect hand hygiene has on health and the spread of illness and disease.


Recent reports show that effective handwashing reduces respiratory illnesses such as the common cold by up to 21%. It could also reduce the amount of time children are off school with stomach-related illnesses by up to 57% (according to the Centers for Disease Control and Prevention).


Daniel Marr, Head of Marketing at Airedale Chemical, explained: “Our range of surfactants include some of our best-selling products and our sales and marketing team


12 | WHAT’S NEW?


The Purell Solution from GOJO combines scientific expertise, effective formulations and state- of-the-art technology to promote hygienic and compliant hand hygiene behaviour. Working in partnership with FM and healthcare managers, GOJO can help implement effective hand and surface hygiene regimes. This includes supplying innovative dispensers and fully virucidal formulas with short contact times, as well as offering practical support, best practice training and


awareness-raising signage and leaflets to influence hygienic behaviour.


The solution also offers PURELL SMARTLINK technology, consisting of two mobile smart apps that measure hand hygiene compliance and monitor dispenser health.


Chris Wakefield from GOJO Industries-Europe Ltd commented: “As a founder member of the World Health Organization (WHO) Private Organizations for Patient Safety group, GOJO is a strong advocate of the ‘total solution’ approach to making hand hygiene second nature to everyone. This simple act can make a huge difference to health, not only ensuring personal wellbeing during the colder months, but also offering business benefits. After all, a healthier workforce will offer greater productivity, and businesses will lose fewer days to sickness.”


www.gojo.com


has been mindful of this shift in public consciousness, acknowledging hand hygiene has a direct impact on our health. Therefore, the role of surfactants in personal care products such as liquid soap and hand sanitiser has been a key feature in their strategy.


“The statistics are hard-hitting and as awareness of the risks associated with poor hand hygiene is heightened the market is certainly reacting. On average we touch 300 different surfaces every 30 minutes, exposing ourselves to around 840,000 germs so this is something that affects everyone.”


Airedale Chemical supplies surfactants for applications across many industries including personal care, recycling and waste management, food and drink manufacture, detergents and industrial cleaning.


www.airedalechemical.com twitter.com/TomoCleaning


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