PRODUCT FOCUS
3 Kingsdown
By providing science-based suggestions us- ing over 1,000 calculations and 18 different statistical measurements, the latest iteration of Kingsdown’s bedMATCH, bedMATCH 3-D Fit, helps eliminate confusion surrounding the mattress purchase decision-making process. During the diagnostic, bedMatch collects data like pain criteria, flexibility of lumbar curve, weight distribution, gender, height and other specifications to generate mattress recom- mendations that will meet the individual’s support needs. Each support level is coded in Kingsdown’s gold, green, blue and red desig- nations. Upon making its determination, the
4 BEDGEAR Inspired by BEDGEAR’s personalized pillow fitting model, Pillow ID determines the right pillow for each consumer by collecting data. The technical inset is found in BEDGEAR Performance Shops across the country and around the world. For retail partners, the tech- nology streamlines the sales conversation. RSA’s can begin by using the interactive tool to initiate a fitting process helping shoppers narrow down their choices. Once a customer is paired with the proper pillow options, they can test the two to three recommended pil-
new kiosk lights up in the corresponding color signaling which mattresses the system sug- gests. Sleeker than the previous bedMATCH pod, the updated version features a high-defi- nition screen positioned above the bed that displays the consumer’s body in 3-D. This streamlined, science-backed fitting technique creates more certainty in the purchasing pro- cess and ensures shoppers receive the best quality sleep surface for their specific needs. Retailers who have incorporated bedMATCH into their bedding departments report an aver- age increase of more than $300 for a queen mattress purchase.
lows and make a faster decision. During peak shopping hours, Pillow ID technology pro- vides a self-service way for consumers to find pillow options best suited to their sleeping preferences and avoid being overwhelmed by BEDGEAR’s wide selection of pillow types. Since Pillow ID is available online, consum- ers can also begin their BEDGEAR buying journey at
BEDGEAR.com, utilizing the Pillow ID technology to find their best pillow options then visiting their local retailer to test the sys- tem’s suggestions.
5 XSENSOR 5
Ideal for aiding mattress retailers initiating consultative sales conversations with shop- pers, Reveal by XSensor is a mattress rec- ommendation system that utilizes pressure imaging technology to help pair consumers with the best mattress for their body type. Us- ing this tool at the beginning of the sales pro- cess helps customers understand their com- fort and support needs and allows the RSA to move the process along by guiding the customer to the category of mattress that will fulfill their needs. The system is interactive, providing the consumer with a pressure map
Visit /
iSensesleep.com,
protectabed.com,
revealbyxsensor.com,
BEDGEAR.com,
kingsdown.com sleepretailer.com 19
of their body. The visual map helps educate the consumer and enhance the sales conver- sation. This tool comes in multiple display op- tions; retailers can choose to have the small- est installation option, a simple wall kiosk, a custom branded kiosk or the standard arch kiosk. In addition to these POP options, the website offers support by way of an ROI cal- culator to help potential partners understand the value of their investment in the pressure mapping technology and the company pro- vides delivery and set-up support, RSA edu- cation and on-going customer support.
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