label was necessary other than to propel them further on to top tier stardom. So now that they have done a major label deal, it’s on their terms, and involves them licensing rather than selling their rights to the label. But that’s rare. And artists sign to majors for the marketing heft and production budgets they cannot conjure on their own. I’ve done it myself, and it helped enormously. But if you can keep control of your copyrights, do it do it do it. In your opinion does the current shift away from the purchasing of physical product and towards streaming services help or hinder new artists? It’s what it is. Streaming has only really existed for a decade now. It’s just the new delivery model for music. I think it’s a little bit sucky for independent artists though because majors have negotiated remarkable up front advances from the likes of Spotify etc., and some of them also own stakes in these companies, whilst indies don’t have that clout.And because of territory variations and audience shares, nobody has yet come up with a watertight basic payment outline. Te accounting in these instances is a dark art. Plus can change.But for a savvy new artist who isn’t on a major - I think it can
Butler (who contributes guitar to three tracks on Stay Lucky) playing alongside Ben Watts on a couple of visits to Norwich. Yes - I will be bringing the drummer (Lewis Wright, who is himself from Norwich) and bass player fromthe album on the road with me. It’s been great being able to do that on a lot of shows in the last few months, everything feels very natural live as a result. Especially because the new album was recorded so organically and so dependent upon the interaction between the musicians in the room at the same time. It’s a very human record in that sense! You have just released Reviens Au Lit, a French language version of Come Back To Bed (from Stay Lucky). Can we expect to hear more tracks given a Gallic makeover, or even an entire Reste Chanceux? Ha ha! I have indeed done a French version of the title track (‘TaChance) and one other, ‘Coeur Solitaire’ (Te Heart is a LonelyHunter). I keep thinking I quite fancy writing an entire album in French, as I started writing Come Back to Bed in French first, weirdly. I’ve always done the odd French version of singles here and there over the years, but I’d quite like to get my teeth into a whole record.
“If the Spotify Playlist Gods decree that your new track is worth putting on one of their major playlists, then you can go from relatively modest streams to some major traction, in the space of a few days.”
be fantastic actually. It’s immediate distribution, and if the Spotify Playlist Gods decree that your new track is worth putting on one of their major playlists, then you can go from relatively modest streams to some major traction, in the space of a few days. It’s exciting, even though a few megastar artists are dominating the lion’s share of streams. Will you be bringing any of the musicians who played on Stay Lucky along with you on the tour? We have previously welcomed Bernard
Your Twitter feed is a delight to follow – open, honest, and entertaining, but also expressing frustration at how the world works and how certain people behave. Tinking back to Everybody’s Gone To War, do you believe that we now have a better idea of what we’re fighting for? Tank you! I find Twitter is what you make it. And I’ve learnt over the years to not be provocative for the sake of it, but when you actually ask for robust discussion - even with opinions you may not share - it can be a brilliant place. Tere are some really interesting people out there, and I’ve discovered so many new things from other Twitter users as a result - books, records, films, comics, all sorts. When it comes to knowing what we’re fighting for - I don’t think anybody knows anything -politicians, public, the world at large. Donald Trump is president. KFC ran out of chicken. If we should fight for anything right now, it’s that KFC get their chicken back, becauseNando’s - while excellent - is really rather pricey. And finally. You have visited Norwich on several previous tours. Have you yet had a chance to explore our fine city, or visit our beautiful Norfolk coastline? Last time I came to Norwich I did have a good look round. And I’ve spent a bit of time on the coastline as a child on family holidays, Hunstanton was lovely if I recall. I have also been dragged to Sandringham with my Her Majesty theQueen worshipping mother - we bought a tea towel with a corgi on it, and I still have it somewhere. It’s so beautiful - and nicely remote. You don’t ‘pass through’ Norwich andNorfolk - you go there with intent because it’s not on the way to anything, and I think that’s what gives it its own identity.And so much amazing history!
DAVID AUCKLAND
Nerina Pallot plays Te Waterfront on Saturday 21st April. For more informations and for tickets visit
ueaticketbookings.co.uk
OUTLINEONLINE.CO.UK / APR-MAY 2018 / 9
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