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The YEAR AHEAD


Diversif High- Touch Experiences to Enhance Success


BY NATHALIE LACOMBE


fitness professionals across the coun- try. Personal trainers, instructors and coaches are therefore using a multi- modal approach to training to discover greater success for their clients and participants. Diversification sometimes gets a bad


T


rap for creating “Jacks of all trades,” yet we have realized that a more holistic approach leads to faster and great- er success in our field. Much as al- lied health practitioners use different techniques for healing (e.g., chiroprac- tors who are trained in acupuncture, cupping, etc.), fitness professionals seek learning and tools to provide the right options for their clients and participants.


WorkOut and WorkIn: canfitpro’s


2018 fitness trends survey positioned the debut of active recovery as trend number four for 2018. Gone are the days when personal trainers suggested that their clients stretch on their own after a workout. Instead they now re- alize its impact and are programming active recovery into sessions or even on its own as a “workIn.”


Trainer/Instructor/Coach: The line


between personal training and group fitness is becoming very blurred. Most fitness professionals now have the de- sire, credentials and entrepreneurial ability to create a variety of offerings. They understand the benefits of pro- viding different experiences at differ- ent times for their clients ensuring that their high-touch needs are met. We will continue to see the coaching


he array of education and other opportunities in fitness is more accessible than ever to qualified


model grow in 2018 in traditional training, nutrition and healthy eating offerings, and more.


Functional First: The simulation


of daily activities through function- al training was cited as the number one trend for 2018 by canfitpro mem- bers. The ability to move optimally for everyday life is programmed into all types and modalities of fitness pro- grams as it is more important than ever to Canadians.


Nathalie Lacombe What big plans does your organi-


zation have for 2018? canfitpro is cel- ebrating its 25th anniversary and is looking forward to shining a spot- light on members who have helped us achieve this milestone. We look for- ward to sharing their journeys and suc- cess stories. We will also be working to impact more lives in Canada as we inspire healthy living through fitness education.


Nathalie Lacombe is vice president of canfitpro and passionately leads the canfitpro team to inspire healthy living through fitness education. She is qualified as a Fitness Instructor Specialist, Personal Training Specialist, Program Director Specialist, Certified Coach Practitioner and Registered Yoga Teacher. Contact her at www. canfitpro.com


“The line between personal training and group fitness is becoming very blurred.”


26 Fitness Business Canada January/February 2018


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