Michael Spiers’ new Exeter store Diamond


Michael Spiers has been in the business of making memories for over 60 years, with 2017 marking a diamond milestone in the award-winning, luxury watch and jewellery retailer’s long history. With its legacy stretching back to 1957, and with showrooms in Plymouth, Exeter, Truro and Taunton, Michael Spiers has a proven track record of business success. Founded by the late Michael Spiers,


the first store was opened in Looe, Cornwall in 1957. Joined by his brother- in-law Keith White and close family friend Michael Cox in 1966; and then in 1970 by younger brother Stephen, who sadly passed away in 2015. This team led the expansion of the business with openings in Polperro, Newquay and Paignton. They all were built on the same values which are still evident today - quality, trust, service and the legendary ‘Michael Spiers experience’. Opening its flagship Plymouth showroom in 1969,


‘Every visitor to our showrooms


receives the same outstanding


experience that


we have become famous for’


anniversary is a time to celebrate


Fope, Mont Blanc and Georg Jensen. Alongside our ability to create bespoke diamond and coloured gem jewellery - each piece being hand crafted in our workshops – we pride ourselves in only providing the best from around the world.” The hard work has not gone


unnoticed, with Michael Spiers receiving national recognition, most recently a nomination for Best Independent Luxury Watch Retailer in the Watch Pro Awards. Welcoming generations of


customers through its doors, and with an unrivalled reputation of show-stopping jewels and magnificent timepieces, the team credits its continued success to providing an


exceptional customer experience. Managing Director Adam Spiers said: “We are in the


Truro in 1980, Taunton in 1990 and Exeter in 1999, the past 60 years has contained many highlights for the family business. These include Director, Michael Cox, being offered a


place on the World Federation of Diamond Bourses, and more recently, the company’s Exeter expansion; moving its showroom to a far larger location at the city’s iconic Cathedral Green. Keith White, Chairman, said: “We are proud to offer


the finest watch and jewellery brands including Patek Philippe, Rolex, OMEGA, Breitling, TAG Heuer, Gucci,


14 Chamber Profile May/June 2017


business of happy occasions helping people to celebrate the most important moments in their lives – we don’t take that responsibility lightly!” Adam added: “Every visitor to our showrooms


receives the same outstanding experience that we have become famous for over the years – and it’s part of what brings people back to us time and time again. In fact, we are now seeing the children and grandchildren of some of our very first customers! By continuing with the high standards and values we are known for, I have no doubt that the next 60 years will be as exciting and enjoyable as the last.”


Michael Spiers stores have evolved over the past 60 years. Above: Looe 1957, Polperro 1963 and Looe 1965.


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