A2B Transfers ditch suppliers to boost


Lee Hayhurst lee.hayhurst@travelweekly.co.uk


Trade supplier A2B Transfers is striving to give agents more confidence to sell transfers by driving up quality.


The firm said it refreshed 40%


of its product over last winter as it ditched some suppliers and set strict standards for others. Speaking to agent clients at


A2B’s annual ‘summer soirée’ in London last week, chief executive Renaldo Scheepers said he had personally mystery-shopped suppliers in key European short-haul destinations. “This year we are changing


the whole way things work,” said Scheepers, who admitted the transfers specialist had had “some teething problems” in March. Phil Norris, A2B sales director,


said the firm was encouraging shuttle suppliers to use vehicle types that limit transfer times and the number of stops to four. He said improving the


transfer experience meant fewer complaints and gave agents more confidence using the company. “The shuttle product is great if


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“We want to work with suppliers willing to adapt to the way we want to work”


you’re the first person dropped off,” said Norris. “We get complaints when clients


have to wait for the shuttle and then they are an hour on the transfer. It might only be a transfer but it’s crucial to the customer experience. “Some agents are nervous of


selling transfers and will leave customers to their own devices.


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