ACTIVITY TRACKING


The Biostamp is a stick-on patch that contains a series of sensors


TECHNOLOGY TRANSLATED TO THE CLUB


moment they are all quite sporty, but I think we will see funkier products to attract a younger, more fashion- conscious audience. Tracking systems integrated into clothing would also seem like a natural and practical development.” On the invisible side, Davies points to


MC10’s Biostamp – a stick-on patch that contains a series of sensors that collect data such as body temperature, heart rate, brain activity and exposure to UV radiation. Using near fi eld communication, it can upload its information to a nearby smartphone for analysis. Each stamp lasts for several days and stays on the whole time – meaning no gaps in data.


A huge opportunity The technology certainly provides a challenge for operators to keep up and define their role. However, since the main aim of the industry is to improve the health of the nation and get people moving, this technology has to be seen as a good thing as it supports that goal. Embracing its potential could help unlock a huge new market, particularly young people; gain the industry credibility in the eyes of the healthcare sector; and change the profile of clubs. The next few months promise to be exciting. ●


Everyone Active When Everyone Active launched an online programme that allowed members to set targets and plan their exercise, as well as earn points for completing goals, it found members came an average of seven times more a month. However, while


swiping a card in the club automatically uploads the member’s activity to the website, so far individuals haven’t


NEW GADGETS


Google released its first smartwatches in June. These sync with Google Fit to help people keep track of their goals, and also allow developers to dig into rival apps and combine data.


Samsung released


its Gear 2 and Gear 2 Neo smartwatches in February, using Tizen software and offering an accelerometer and gyroscope, capable of acting as a pedometer and heart rate monitor.


Coming soon, Apple’s


Healthkit is the result of collaborations that include Nike and the Mayo Clinic. iOS 8 will collate data from health and fi tness apps and systems, and integrate medical/wellness data.


been able to measure exercise undertaken outside the club. Plans are now afoot to link with activity trackers to capture that information and make sure it’s automatically sent to the website. Associate director


Ben Beevers believes this will support members to become fi tter and more active, rather than driving them away into other non- gym forms of exercise.


Nuffield Health Nuffield launched its Healthscore app last year to try and change members’ behaviour, by allowing them to take more control over their health. They can monitor their exercise regime, diet, sleep and even stress levels via a phone or laptop. The app offering


has recently been extended to include remote monitoring and coaching.


Elegantly modern, built with proven biomechanics, and loaded with premium options that enhance any facility. Each of the 21 pieces in the


line offers colour, trim and shroud choices, ideal for creating a unique and striking look and feel.


The Insignia Series is a new standard in selectorised strength equipment.


LifeFitness.co.uk | 01353 666017 44 Read Health Club Management online at healthclubmanagement.co.uk/digital


© 2014 Life Fitness, a division of Brunswick Corporation. All rights reserved. Life Fitness is a registered trademark of Brunswick Corporation. Insignia is a trademarks of Brunswick Corporation.


August 2014 © Cybertrek 2014


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