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Flame Awards toast H&F titans
Tesco continues growth in health and fitness
Tesco previously partnered Xercise4Less The Shaping the Future Generation award was won by Everyone Active and Fit for Sport
The cream of the health and fitness industry gathered in Telford last month, to do battle for 14 awards and three special gongs at the Flame Awards. The ceremony took place at the Telford International Centre, held in conjunction with ukactive’s annual Flame Conference. This year’s event underwent a shake-up to better reflect how the leisure sector has evolved, as well as to give clubs, suppliers and stakeholders to chance to celebrate how their work impacts health. The Flame Awards 2014, sponsored by
Matrix, saw the introduction of new awards and, for the first time, operators and suppliers
went up against each other in a number of new categories. These included ‘Workplace Wellbeing’, ‘Shaping the Future Generation’, ‘Go Green’ and ‘Go Outdoors’. Another addition was the ‘Supplier of the Year’ award, with Lifetime Training taking the gong. “The Flame awards winners are undeniably the best of the best and a credit to our sector,” said ukactive CEO Dave Stalker on the night. To view the full list of winners across the 14 categories, as well as the three special achievement awards and further details, visit the link at the bottom of this story. Details:
http://lei.sr?a=C2e9v
Gym Group, Pure Gym scrap merger
Low-cost health club operators Pure Gym and The Gym Group have announced the termination of their proposed merger. The move comes in the
wake of the Competition and Markets Authority (CMA) decision last month to refer the transaction to a second stage in-depth investigation, with the CMA expressing concern that combining the businesses may lead to “higher gym membership prices or a reduction in quality and choice for customers”. HCM editorial director Liz Terry, who’s been
Intense exercise brings molecular change
A new study from the US has reinforced the old mantra of “no pain, no gain” on which high intensity training is founded. A study published recently in the EMBO
The Gym’s John Treharne was to act as CEO for the chain
analysing the health and fitness industry since 1983, questioned the rationale behind the CMA decision. “It isn’t logical, The Gym Group
August 2014 © Cybertrek 2014
and Pure Gym’s business model depends on the low-cost pricing structure to create a competitive point of difference with other health club operators,” she said. Details:
http://lei.sr?a=E3V8d
Journal found that the intensity of a workout, rather than the overall energy expended, is key to achieving the best results. Scientists at the Scripps Research Institute in Florida reported – through experiments on mice, it should be added – that intense exercise changes the body and muscles at a molecular level in ways that milder physical activity cannot replicate (see also p84). Details:
http://lei.sr?a=B7h4E
Read Health Club Management online at
healthclubmanagement.co.uk/digital 13
Supermarket chain Tesco is to continue its push into the health and fitness market, with a new range of healthy food options, launching initially in 50 stores in London. Having previously paired up with
Xercise4Less to offer an in-store gym, the supermarket’s latest incursion comes in the form of low-fat food range My Fit Lifestyle. Customers can sign up online to the My Fit Lifestyle eating plan, where they can list their goals and receive a plan to match, and choose meals to fit with their plan. Details:
http://lei.sr?a=B7W8J
High intensity workouts bring faster results: study
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