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News and jobs updated daily on www.healthclubmanagement.co.uk Edited by Kate Cracknell. Email: katecracknell@leisuremedia.com Three new clubs for FFME


FFME’s latest Abu Dhabi club is a Platinum-tiered facility catering only for females


Fitness First Middle East has announced the opening of three clubs in the UAE and Kuwait. Fitness First at the Al Seef Village, Abu Dhabi


– the fourth Fitness First club in the Emirate of Abu Dhabi – is a 1,300q m Platinum-tiered health club catering exclusively for women. The club offers a variety of indoor exercise options, as well as an outdoor swimming pool. Fitness First at Al Barsha, Dubai, is a


Platinum-tiered club for both men and women but with an exclusive ladies-only facility. Spread over 2,100sq m, the club is fitted with dedicated cardio and weight training space, as well as a functional training FitZone hosting


daily FitZone classes. Yoga and group exercise is also available in the women-only facility. The look and feel of this club is said to be significantly different from the existing clubs, as it reflects the new brand that will be unveiled later this year.


Fitness First Sama Sulaibikhat is the second


club to open in Kuwait. A premium health club with separate facilities for men and women, the new facility is located in a local shopping mall. The Ladies’ Club will open this month, incorporating top-end group exercise studios offering a wide range of classes. Details: http://lei.sr?a=T3c7V


PIXFORMANCE powers first LOVFIT


New operation LOVFIT Sports Club opened its first club in the heart of Berlin, Germany, on 30 June. LOVFIT has been conceived as a smaller, community type of club, and the first facility has a total floor space of 600sq m. However, through efficient use of that space, it’s able to provide members with a broad offering: conventional fitness equipment, group exercise, PT and a workout zone that allows members of any fitness experience to make functional training a key part of their routine. The functional training zone makes use of


@jordanfitnessuk #results


The New Jordan Fitness 2014/15 Brochure, OUT NOW.


Ways to order your brochure


www.jordanfitness.co.uk sales@jordanfitness.co.uk +44 (0)1553 763285


Or scan the QR Code to order now.


The PIXFORMANCE system shows what exercises to do


the new PIXFORMANCE system – a coaching and tracking system in which a large screen shows members what exercises should be


August 2014 © Cybertrek 2014


done, and simultaneously tracks the member and his/her results and progress. This allows LOVFIT to provide every member with a personalised training plan. Details: http://lei.sr?a=X8V4a


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