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Supplier and training news


D2F Fitness secures UK distribution for Reebok


Global fitness supplier RFE International has granted exclusive UK distribution rights of the latest Reebok Professional line of fitness equipment to D2F Fitness. RFE group marketing director Daniel Allinson told Health Club Management that rather than setting a fixed time period, the contract is ongoing and performance-based. He was unable to reveal the financial terms of the deal. The latest range of Reebok fitness equipment – produced by RFE – focuses on strength, function, aerobic, yoga and recovery to offer a comprehensive selection of training apparatus. UK-based D2F Fitness – which designs,


manufactures and installs bespoke functional training solutions to clients including Fitness First, David Lloyd Leisure, GLL and LA fitness – aims to complement its existing offering with the new Reebok range. Details: http://lei.sr?a=s3j6J


Pulse has supplied the Royal Guards room at Buckingham Palace, among other MoD sites


Premier Global bought by US-based learning firm


Premier Global, the parent company of Premier Training and Active IQ, has been acquired by the US-based technology learning solutions firm Ascend Learning. UK-based health and fitness trainer


Premier Global launched in 1992 and founder Norman Basson believes the deal will kickstart its next development phase. Having registered an 85 per cent growth


in profit for 2013, Premier will join other companies in the Ascend portfolio such as the National Academy of Sports Medicine, Jones and Bartlett Learning and the National Healthcareer Association. The financial details of the deal have not been disclosed. Details: http://lei.sr?a=T8C7n


Supplier Pulse has stolen a march on competitors by providing £2m worth of fitness equipment to the Army, Navy and Royal Air Force in its first year as an approved supplier to the Ministry of Defence (MoD). The armed forces placed orders for equipment across 130 sites to help keep troops in peak physical condition. The company worked closely with the


MoD, modifying several pieces of equipment to make them more suitable for the fitness needs of the armed forces. Adaptations have included adding fitness testing programmes to the CV range, extending the weight stacks and increasing the top speed of treadmills. Over the last 12 months, equipment including free weights, CV machines, resistance machines and functional training kit has been supplied to military bases in Cyprus, Germany and the UK. UK


installations include RAF Marham, RAF Falklands, HMS Dauntless, Bassingbourn Barracks and even the prestigious Royal Guards room at Buckingham Palace. “As a British company, we are proud to be supporting British troops,” says Pulse key account manager for government services, Ben Steadman. “Our equipment range is of the highest quality and durability and is also one of the most cost-effective in the world. This, combined with our ability to modify equipment to meet the enhanced needs of the armed forces, makes us the ideal supplier for the Ministry of Defence.” Pulse won a three-year contract to be an official supplier to the MoD in April 2013. In addition to its supplier status, the company is also the official sponsor of the Royal Army Physical Training Corps football team. Details: http://lei.sr?a=F4h4q


Pulse supplies to MoD hit £2m


01844 348 300 | www.clubwise.com | sales@clubwise.com


Steve Steve


Steve Steve


Remove the heavy lifting from the


admin and 20


management of your club


Read Health Club Management onl membershipsine at healthclubmanagement.co.uk/digitalManaging your membership


Remove the heavy lifting from the admin and management of your club memberships


Remove the heavy lifting from the admin and management of your club memberships


Remove the heavy lifting from the admin and management of your club memberships


Strengthening cash flow


Strengthening cash flow


Strengthening cash flow


Strengthening cash flow


Managing your membership


your membershipnew business your membership


Managing Managing


01844 348 300 | www.clubwise.com | sales@clubwise.com


01844 348 300 | www.clubwise.com | sales@clubwise.com 01844 348 300 | www.clubwise.com | sales@clubwise


Generating new business


Generating


Generating new business


Generating new business


August 2014 © Cybertrek 2014


All in the cloud


All in the cloud


All in the cloud


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