TEMPORARY STRUCTURES – CASE STUDIES The Open Championship, Royal Lytham & St Annes, Lancashire T
he Open Championship, the world’s oldest and one of its most prestigious golfing tourna-
ments, was held at Royal Lytham & St Annes in Lancashire in 2012. The official patron of The Open,
power plant specialist Doosan, sought an eye-catching temporary structure in which to showcase some of its construction machinery from the range of products and services that the company has to offer. The space also doubled up as a golf-themed visitor area where guests were able to try out
The Doosan structure at The Open
their golf skills, relax and have fun playing on construction machinery simulators. Neptunus supplied a 300sq m (32,292sq ft) Neptunus Evolution II structure due to its
ability to be easily branded. Neptunus erected the temporary structure while the exterior and internal fit out was carried out by Grupo Intermedio. The Evolution II allowed for Doosan’s
impressive branding to span the entire frontage of the building. As a result, the structure’s size and striking aesthet- ics helped to maximise Doosan’s brand awareness at the event. Unai Camargo, purchasing manager at Grupo Inter- medio said: “Neptunus supported us in designing and delivering a solution that fulfilled our client’s expectations.“
Silverstone circuit a temporary home for GL Events Owen Brown team M
embers of the GL Events Owen Brown team became very familiar with the Silverstone circuit in
Northamptonshire during 2012. In fact, the UK’s motor racing mecca became a home away from home for many as the
temporary structure specialist worked on two high-profile projects on site. At one point during July the company
had no fewer than 12 staff stationed at Silverstone, with one team dismantling the 12,000sq m (129,000sq ft) of hospital- ity space it provided for the Formula 1 British Grand Prix and another building structures for the Silverstone Classic. The British Grand Prix is
Owen Brown spent a quarter of its year working at Silverstone 78 SPORTS MANAGEMENT HANDBOOK 2013
one of the biggest events on Owen Brown’s sport- ing calendar. The firm has supplied temporary structures to the event since 1950 and spends a quarter of its year at Sil- verstone assembling and dismantling structures. This year it supplied
three fully lined structures, including a 4,050sq m (44,000sq ft) structure on the inside of Stowe Corner and a 3,300sq m (35,500sq ft) structure for Club Silver- stone, next to Becketts Grandstand. It also supplied kitchens and separate
bar structures, as well as glass doors, access ramps and flooring systems throughout. The two-day Classic, meanwhile, saw Owen Brown provide 1,500sq m (16,000sq ft) of temporary structures, including a mixture of hard- sided structures and marquees in the Village Green and International Paddock areas to accommodate trade stands and sponsors’ stands. It also supplied a 120sq m (1,300sq ft)
Absolute structure to house the Interna- tional Paddock Café, as well as 300sq m (3,000sq ft) and 60sq m (646sq ft) structures for a temporary art and photography gallery.
www.sportsmanagementhandbook.com
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