MARKETING & COMMUNICATIONS
Smoke Free Bowling posters There are two different posters available, one that says your center has No Smoking anywhere or that you have smoking in designated areas. z Smoke Free Bowling / with Smoking Areas MA-120
2 FREE per center
z Smoke Free Bowling / with No Smoking
MA-121 2 FREE per center
z Sticker - Smoke Free Bowling MA-122
FREE Industry Research z10
Fall League Survey NEW Survey conducted annually (new versions published in January) among all domestic BPAA member centers to benchmark results of summer and fall league and open play business — bowlers and revenue. Copies of results are free to BPAA members.
IR-226 FREE
Bowling Center Personnel Compensation & Benefits Study A powerful benchmarking tool, this comprehensive information source reports on compensation levels and employee benefits for 20 of the most common job titles in bowling centers. 114 pages of data will allow proprietors and managers to compare and contrast compensation and benefits with centers of similar size, revenues, geographic locations, and other key factors. Published 2007, 114 pages
IR-215 $99.95
Bowling Center Marketing and Promotion Study The Marketing and Promotion Benchmark Study is designed to measure those tools that centers use to attract new bowlers, encourage current bowlers to bowl more frequently, and show how center resources are used to achieve the greatest level of profitability. It also looks at what a center can do to help staff members learn more about the marketing process. The demographic data allows the results to be compared by center characteristics. This in turn allows you to compare your promotional efforts to similar centers and identify areas for growth. That translates to increased profit! The study helps industry partners and vendors to ensure that the best tools are available for your promotion and development. Published 2008, 142 pages
IR-223 $199.95
Bowling Center Benchmarking & Operating Ratios Study The Bowling Center Benchmarking and Operating Ratios Study provides the first step to benchmarking your center operations and financial performance. Understanding your bowling center’s performance and comparing it to others in similar geographical areas and markets, can help you plan, evaluate and manage the operating activities of your center. It will assist you in positioning your center in the most competitive manner possible and help in dialogue with lending institutions. Published 2006, 153 pages
IR-222 $199.95
Shipping/handling charges may apply.
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