G2E PREVIEW
Make business more fun for staff and customers with OfferCraft on #3513
T T
he best ideas often arise from a simple question – and in the case of OfferCraft, that question was ‘what if we could make the forgettable, annoying parts of business more
enjoyable?’ The result is a company that aims to gamify every level of your business, from customer-facing to internal comms, so you get greater returns and everyone has more fun. Aron Ezra, CEO, explained: “What we do is,
we make all elements of a business more fun. For casinos, we bring games and gamification elements beyond the gamig floor, and we bring that same spirit into all different aspects of what the casino does. That includes gamifying marketing emails, to make more people open that email and feel they’ve won a prize, or gamifying digital signage around the property, or adding games to the restaurant so when people are eating, staff can come up and say, ‘We hope you like the food – do you want to pay for this, or play for it?’ Or we have games at
events like concerts or shows, where people can win prizes, which can be tickets or free play, or bounceback offers. “You can even gamify training materials. We use games in a much more varied way and casino patrons, more than any other demographic, love playing gams. By infusing game elements into other aspects of the business they are able to make their marketing materials much more effective, their HR tools are much more effective; ultimately, they can make their patrons much happier and generate quite a bit more for the bottom line. “Our software gives casinos a whole game- building engine that gives them a template that they can drag and drop elements in to, like backgrounds, maths, rewards, sound effects, rules. “We work with casinos all over the world on this, but while casinos are a huge focus for us, we bring this technology to many other types of companies beyond gaming – even hospitals!”
Find out what OfferCraft can do for your business on booth 3513.
TCS: Changing the Game at G2E Find out exactly how TCSJOHNHUXLEY is changing things on booth 4439
CSJOHNHUXLEY the leading global innovator of live gaming solutions will be unveiling some exciting new innovations at G2E Las Vegas. The focus continues on the Gaming Floor
Live platform and how it’s transforming the casino floor, giving operators real-time visibility and total control.
Always at the forefront of live game
innovation, TCSJOHNHUXLEY is particularly excited to announce the worldwide launch of QOREX. Powered by the GFL Gaming module, the QOREX range of products provides unlimited electronic gaming solutions for the casino. QOREX combines the experience of live table gaming while delivering the benefits of electronic gaming, with more customizable game content to drive revenue and increased levels of security.
The new line up of QOREX products will take 46 SEPTEMBER 2016
center stage at G2E alongside Gaming Floor Live’s Optimisation, Bonusing and Media modules and related products. The ability to integrate TCSJOHNHUXLEY core products, from Roulette Wheels to Blaze Gaming Tables, e-FX Displays and even the Chipper Champ 2, provide the basis to future proof customers’ operations so that every aspect of their gaming floor can now be analyzed, optimized and enhanced with GFL.
Tristan Sjöberg, TCSJOHNHUXLEY
Executive Chairman comments, “The introduction of our Gaming Floor Live platform and modules has paved the way for the development of some exciting new products that are set to transform the casino floor. Not only are we able to provide casinos with a powerful tool to manage operations using real-time data and statistics, we are also able to deliver exciting, technically advanced products that thrill and engage players.”
To discover how TCSJOHNHUXLEY are changing the game at G2E, visit booth 4439.
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