5


iPad apps are bringing in more revenue for developers and publishers


Many iPad apps are priced higher than their iPhone or iPod version. According to new research from app store analytics company Distimo, the average iPad app costs $4.67 compared to $3.87 for the average iPhone app. Because of a more optimised user experience and larger screen size, users are also willing to pay the higher price. Also, around 1% of iPad apps charge a monthly subscription instead of a one-off fee. This trend seems to indicate that people are quite willing to pay for a better user experience and added convenience.


Selling iPad Apps on the app Store enables publishers to harness the huge potential global audience in order to boost dwindling print circulation and generate additional profit.


11


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19