TURN BACK TIME

Redken is the answer for any client who wants to make time stand still. TIME RESET haircare range and COVER FUSION permanent color range is the ideal combination to meet all your clients’ anti-ageing needs.

Your clients try their hardest to fi ght the ageing process on a daily basis. Eating healthily, exercising and buying a well-chosen arsenal of skin and body products all contribute to a youthful looking appearance. Now it’s time to show your clients

that the same anti-ageing benefi ts can also be applied to their hair. This target market consists of some

82 percent of women in the UK who claim to have white hair – this means

you have an untapped market at your fi ngertips. This demographic is well prepared to spend what it takes to look younger. Ageing hair is easy to diagnose,

and no-one can spot the fi ve visible signs of ageing better than you: a change in texture, diminished density, increased dryness, surface dullness and tendency to break. Become an age-defying expert with Redken.