DISCOVERY QUINLAN SCHOOL OF BUSINESS
Professor Nenad Jukić, PhD, Faculty Member of the Year, teaches students about information systems.
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By DREW SOTTARDI
uinlan School of Business Professor Nenad Jukić, PhD, wasn’t sure what to expect when he took his first programming class as a high school student in Croatia. “I thought computer
programming was this strange and mysterious thing,” he says. “I remember I took my first test and got a B+, which I couldn’t believe. I really thought I was go- ing to get an F.” His teacher, however, was less than impressed. “He told me, ‘You’re not a B+ student. You can
do better than this,’” Jukić says. “It gave me such motivation that someone believed in me—and that’s what I try to do with my students.” It’s clearly an approach that’s working.
year’s Loyola Faculty Member of the Year. He was also named Quinlan’s Outstanding Undergraduate Teacher of the Year for 2014 and has twice been recognized as the business school’s top researcher. As a professor of information systems and data-
base management, Jukić teaches students how to make sense of all the data that businesses collect. And there’s plenty of data to dig through. Every online purchase, credit card transaction,
or “like” that people post to Facebook becomes part of a massive data set that businesses examine to find trends to improve their operations, Jukić says. If a grocery store, for instance, can discern a pattern—say, milk sales spike on days when a coupon is sent out for a loaf of bread—and if the store can get that coupon into the right hands at the right time, profits should increase.
24 LOYOLA UNIVERSITY CHICAGO
Nenad Jukić, PhD, makes digging through data interesting and relevant to students Jukić (pronounced you-kich) was named this
“Every large retailer does this,” Jukić says. “The
only ones that don’t are the ones that are out of business.” Jukić teaches several graduate and undergradu-
ate classes at Quinlan, but he makes it a point to teach at least one course every semester for first- year students. “I always teach a freshman class,” he says,
“because I love meeting new students and telling them about all of the opportunities they’ll have with an information systems degree.” The numbers back him up. In the Class of 2014,
Jukić says, more than 90 percent of the informa- tion systems majors at Quinlan had a job before they graduated or within three months after graduation—and most of them landed at Fortune 500 companies or large consulting firms.
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