Hip-hop’s fresh faces
For most modern hip-hop artists, the underground is a form of purgatory, a place to impatiently wait for a seven-figure record contract, endorsement deal or, ideally, both. For Jonwayne—born Jon Wayne—the
subterranean offers a space for resistance and a way to align with a proudly subversive tradition. It’s a garrison in which the hulking Birkenstock- clad, poetry-writing former high-school offensive lineman can unleash withering attacks on his artistically compromised competition and about the tragicomic pitfalls of modern life. “I don’t want to be famous: I’ve had tastes of that and I don’t like it,” the La Habra-raised Jonwayne says. “I want my work to be famous.” Before he hit his mid-20s, Jonwayne had released albums on Stones Throw and Alpha Pup, two of the most respected indie labels of the millennium. But seeking absolute independence, he recently launched his own Authors / The Order Label—partially inspired by the outsider mentality of his closest literary analogue, Charles Bukowski. “The meaning of my life is the search for the meaning,” Jonwayne, now 26, explains. “I’m never happy with my answers, so I just continue the search.” à Hear Jonwayne’s work at
soundcloud.com/jonwayne.
27
January–March 2017 Time Out Los Angeles
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