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PVC Foam continues to rise in popularity


According to Nick Hughes, National Sales Manager at Brett Martin, PVC Foam continues to grow for interior signage due to reducing cost and increasing quality of flatbed digital printing.


“The constant drive for cost effective, durable and permanent signage material makes Foam PVC a popular choice, as it is an efficient, durable, yet lightweight material that offers excellent print clarity and quality,” he says. “The Foamalux range consists of Foamalux White, a bright white colour for- mulation developed for print quality and UV stability, Foamalux Colour, an extensive palette of 16 colours with a silky smooth matt surface finish, Foamalux Ultra, featur- ing a shiny high gloss, weatherable finish in white and 6 dynamic colours and Foamalux Xtra, the environmental choice comprising a recycled black core and one or two co- extruded surfaces of white foam PVC.”


While some Foam PVC sheets on the mar- ket don’t have film that stretches to the edge of the sheet, which might give colour differentiation on full sheet print, Brett Mar- tin’s protective films are applied right to the edge. “This provides full protection for the whole sheet,” says Chris, adding that they also offer double-sided film options when print is required on both sides of the sheet. “In addition, the opacity of Foamalux Foam PVC ensures that light isn’t let through which is important for double sided printed, free standing signs.”


The range of plastic substrates available from Brett Martin not only includes Foa- malux Foam PVC, but also Marpet-g FS PETg, Marlon FS Polycarbonate, and Mar- cryl FS Acrylic. The selection will continue to grow to offer different sheets sizes and thicknesses for use in different applica- tions.“Marcryl FS is a clear extruded acrylic that has a high gloss, glass-like finish, great optical clarity and excellent weatherability,” says Nick, adding that the product can be


“Our range of specialist plastic sheets is developed to help the sign and display com- munity in implementing their creative ideas,” he says. “The versatile products are light- weight, strong, durable, and are easy to process when shaping, cutting, forming and printing.” When there is demand for new product development, Brett Martin works in partnership with customers to meet the


easily fabricated. This makes it the perfect choice for channel lettering and shop fascia signs. Marlon FS polycarbonate sheet pro- vides 200 times more impact resistance than glass at only half the weight, and is characterised by high optical clarity so it is ideal for illuminated signs and poster cov- ers.” The Marpet-g FS PETg is able to handle a wide range of processing condi- tions, allowing for easy fabrication, printing, heating and thermoforming, making it suit-


able for signs and lightboxes. Helping sign makers


According to Nick, as sign makers become more creative and technology more advanced, there is a need for sheet material manufacturers and suppliers to keep pace.


think creatively


Foamalux White is developed for print quality and UV stability.


specific product requirements. For example, their thickest product choice for Foamalux


was 19mm for a number of years, but fol- lowing demand for a thicker sheet, they now offer 24mm, which is used for lettering.


Besides the standard dimensions of 8x4 for 1mm Foamalux White, Brett Martin now also supply 2m wide sheets to meet the demand for larger sheets that are used for lightweight polystyrene cored sandwich panels. “We have also increased the thick- ness of or our recycled product, Foamalux Xtra, now available in 19mm,” adds Nick. “We also offer UV protection for our Marpet-


g FS PETg range for outdoor use. Thin gauge options have been added to the Mar- lon range, available in 0.75mm – 15mm and the Marpet-g FS range now available in 0.5mm – 12mm.”


The Brett Martin range of sheet materials available combined with the latest processing techniques offers endless creative possibil- ities. “It’s the challenge for signmakers to take advantage of the key features of these products and encourage the market to max- imise creativity and transform the materials into exciting, new applications,” says Chris.


www.brettmartin.com


Brett Martin sheet materials can be used in a range of applications, especially in retail. ISSUE 170 APRIL 2017 Sign Update 37


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