Stocksigns fundraise for RoSPA
Every week nearly 60 under-fives are hos- pitalised because of a burn or scald, and over 100 children visit A&E following acci- dental poisoning. Accidents involving chil- dren happen all too often and charities such as the Royal Society for the Prevention of Accidents (RoSPA) are helping to make life safer for young children. In January they launched the Brighter Beginnings Appeal, with support from Stocksigns, based in Sur- rey.
Stocksigns singage and digital printing com- pany, are celebrating eight years of partner- ship with RoSPA, and donate 20p from every sign sold to the appeal. The funds raised will help provide new parents with in- formation packs to give little ones a safer start.
In a recent survey, RoSPA found that nearly a third of parents in Great Britain have never received or sought advice or information about keeping their children safe from acci- dents. When asked, 55 per cent of the par- ents agreed there should be more information and advice about keeping chil- dren safe.
Staff from Stocksigns rode an exercise bike the distance between Surrey and Lapland, to raise money for RoSPA.
Stocksigns are no strangers to raising money for good causes. In December the team raised over £200 for RoSPA by cycling the distance from their head office to Lap- land on an exercise bike. Employees from
Stocksigns and its sister companies Mes- sageMaker and First Call Signs enthusiasti- cally took part and are proud of their achievement.
www.stocksigns.co.uk
Bright Green Technology wins award
The IMAX lighting project by Bright Green Technology was recognised as an “out- standing example of innovation and change” at the 2016 Lux Awards in London. The judges selected the IMAX project as Outdoor Project of the Year, following site visits and full evaluation of the shortlisted entries.
The IMAX Waterloo, operated by Ocean Outdoor on behalf of the British Film Insti- tute, is the largest advertising canvas in Europe.
The award was presented at a gala dinner, in front of 850 lighting professionals.
Andy Clark, CEO of Bright Green Technol- ogy said: “I’m absolutely delighted. Our client is very pleased with the project; I think we’ve added something extra to an iconic building and we’re proud of our team. Win-
ning such a prestigious award is an unex- pected bonus for us all.”
The brief was simple: maximise the site’s al- ready impressive credentials while improv- ing sustainability and upgrading control functions.
For the white lighting the existing fluores- cent tubes were replaced with 33,500 en- ergy-efficient LEDs housed within 800 individual fittings.
A RGB fixture was selected and installed onto each stanchion. Each can be con- trolled individually and divided between top, middle and bottom.
The new lighting system is accompanied by state-of-the-art software allowing for a se- ries of dynamic lighting techniques.
Advertisers can use these to animate their creative and deliver a heightened level of engagement, says the company. The five techniques are Reveal, Horizontal Transi- tion, Motion Bars, Spotlighting and Vertical Transition.
ISSUE 169 FEBRUARY 2017 Sign Update 63
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