Welcome EDITORIAL:
Group Editor Faye Rowe Senior Editor Eddie Taylor Deputy Editor Anirban Bagchi Contributor Gemma Greenwood
Production Editor Debra Freeman-Thorpe STUDIO:
Senior Art Director Andrea Tempesta Art Editor Damian McGee Photographer Adham Sneeh
Production Coordinator Sohail Khan ADVERTISING:
Relationship Manager Rose D’Souza Sales Coordinator Carol Milan
PUBLISHING:
Publisher Rob Nicholas PHOTOGRAPHY:
Getty Images; Corbis; SCTA image archive COVER IMAGE:
Husain Al Ahdal
Saudi Arabia is open for business. This simple statement sums up our ambitions to enhance and grow the exhibition and convention sector within the Kingdom of Saudi Arabia. The country has much to offer event organisers, including new and modernised facilities, expanding infrastructure and a range of qualified service providers. In addition to these attributes, the country is the economic
centre of the region. As its largest economy and a member of the G20 countries, Saudi Arabia is firmly established as
a place for business. It continues to expand its economy with diversification as the central, driving theme. Strong advancements have been made in the areas of finance, healthcare, agriculture, manufacturing and education. All of these sectors complement the well-established petroleum sector and are now helping to diversify the economy. It is widely accepted that exhibitions and conventions are held in order to advance
a business, an industry sector or a clinical field through information exchange, educational opportunities, technological displays and networking with industry experts. Meeting the objectives of any event can only be accomplished through a strong network of support and such networks can be found within Saudi Arabia across a multitude of business sectors and government agencies. One of the leading government agencies is the Saudi Exhibition and Convention
Bureau or SECB, which was launched with the stated aim of advancing the exhibition and convention sector. The SECB was created in 2013 to deliver efficient regulatory processes, meetings product development, professional development and marketing activities. The SECB will also collaborate with other relevant government agencies to streamline processes for event organisers. We are optimistic about the sector and firmly believe it will play a key role in
the development of a diversified economy for the country. Both private and public organisations are making substantial investments into new venues, enhanced services, technology and infrastructure to ensure that event organisers have the tools they need to deliver extraordinary events. The country stands ready to welcome you and your meeting to Saudi Arabia!
Nicholas Publishing International FZ LLC PO Box 500573, Office 704, Executive Heights (Damac Building), Dubai, UAE Tel +971 4 4243600 Fax +971 4 4327505 Email
meet@npimedia.com Web
meetmiddleeast.com
Although every effort is made to ensure the accuracy of information contained in this publication, NPI cannot be held responsible for any errors or inaccuracies contained within it. All information contained in this publication is under copyright to NPI and cannot be reproduced or transmitted in any form, without first obtaining written permission from the publisher.
HRH Prince Sultan bin Salman bin Abdul Aziz President | Saudi Commission for Tourism and Antiquities Chairman | Saudi Exhibition and Convention Bureau
Visit us at
meetinsaudiarabia.com 3
ABDULLAH ZOUMAN
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