PARTNER Jobs and Society - NyföretagarCentrum
LOCATION: Sweden The Week 17 Campaign
The Week 17 campaign was founded in 2006 on the realisation that there is a lack of experience and knowledge when it comes to entrepreneurship and starting your own business in Sweden. In many places there is no tradition of networking and having or taking advantage of business contacts. This situation is even more apparent in the smaller cities and rural areas than in the big city regions. The campaign in 2006 was a success, and it was further developed in 2007.
The main purpose of the Week 17
campaign is to encourage more people to pursue their dreams and to make them realise that is not difficult to start your own business. It inspires a new generation of entrepreneurs and, consequently, helps stimulating economic growth.
Week 17 is a week of encouragement, confidence boosting and making people believe in themselves and their ideas – even if they are perceived as strange or non-profitable!
During one week, Swedish Jobs and Society and more than 80 NyföretagarCentrum (Enterprise Agencies) arrange and support more than 100 events all around Sweden. Where there is a NyföretagarCentrum, an event will be held. Swedish Jobs and Society work side by
side with companies (both multinational, national and local),
Governmental bodies (The Confederation of Swedish Enterprise, The Swedish Agency for Economic and Regional Growth, Swedish Companies Registration Office, IRS and many more) and trade unions (Unionen – Sweden’s Leading White-Collar Union, The Swedish Association of Health Professionals and more) in making the Week 17 a unique nationwide event with a very local mark. All partners contribute to this important event without charge.
The aim is to change people’s attitudes by making Week 17 the grand week of entrepreneurship in all of Sweden. There is great media interest and a number of prominent celebrities participate in the events. The key message during the campaign in 2007 is that it is easy to start your own business if you are given the right support and advice.
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Jobs and Society - NyföretagarCentrum
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