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U.S. Airways V


aluing diversity is more than just understanding


differences based on race and gender.


It’s about understanding


and embracing individual characteristics, values and beliefs as well as personal life experiences that make-up our US Airways workforce which directly reflects our customer base. Diversity is also about understanding and accepting the unique and intriguing ways that people think and feel, encompassing their beliefs, value systems and life choices. Being able to attract, retain and develop the best people from around the world to grow US Airways into a marketplace leader is critical to our success. We believe that our individual differences, combined and focused, can not only enhance but deliver stronger business results and performance. Our diverse backgrounds, cultures, experiences provide a wider, brighter array of perspectives that can be applied to the multiple of business decisions we face. Diversity means creating an environment where all employees can grow to their fullest potential because their perspectives are both appreciated and welcomed. US Airways’ commitment to fostering an environment in which diversity can be celebrated is evident through such employees programs as our Employee Resource Groups (ERG’s). Each ERG is an officially recognized US Airways professional business organization made up of people from similar backgrounds as well as those who support them. Each ERG provides its members a forum to discuss issues important to them, as well as ways they can add to the combined strength and business performance of US Airways.


Mitch Grant,


HR Manager Diversity, U.S. Airways


Transportation Automotive


U.S. Government Bets on Electric Cars New Energy Department report says cars are becoming affordable


By Karin Rives


as unprecedented investments in battery technology are making such cars afford- able to many consumers in the United States and beyond, a new report from the U.S. Department of Energy predicts. The price of batteries for electric cars,


T


their most expensive part, will decrease 70 percent over the next five years, the agency says. That means the price of elec- tric cars will drop to as low as $25,000 in the United States, a price equivalent to the cost of many new gasoline-powered cars. Hybrid cars that run on both electricity and gasoline will cost even less, the En- ergy Department estimates. United States factories stand to capture


40 percent of the global car battery market by 2015, thanks to the government’s $12 billion investment in advanced vehicle technologies, the report says. The money was allocated under the American Recov- ery and Reinvestment Act of 2009, legis- lation passed by Congress to stimulate the struggling economy. In all, $5 billion was earmarked to help “electrify” the nation’s transportation sec- tor, with $2.4 billion approved to establish 30 electric battery and component manu- facturing plants — money that has been matched by investments from the private sector.


“Through small business loans, a focus


on research and development and invest- ments in high-tech, fast-growing sectors like clean energy, we’ve aimed to grow our economy by harnessing the innovative spirit of the American people,” President Obama said at a groundbreaking ceremo- ny for a new battery plant in Michigan on July 15. By investing in battery plants for electric cars, the country is not only creat- ing jobs, “it also means we’re going to be less dependent on foreign oil,” Obama said.


60 www.blackeoejournal.com


he fledgling market for electric cars is on the cusp of a major breakthrough


The Michigan factory, constructed in a recession-battered part of the American Midwest, received a $151 million federal start-up grant. The factory will supply bat- tery cells that General Motors will use in its Chevy Volt, a mostly electric car that hit the market last week, and for the electric edition of the Ford Focus, due in 2011. By investing big in battery plants, the


United States government is betting that consumers and organizations will respond once prices drop. A recent study in the United Kingdom suggested that owners of electric cars drive them the way they would a gasoline-powered vehicle. These drivers did not fear their car would run out of power and leave them stranded — an often-cited drawback of electric vehicles, the study reported. Cities around the United States are in-


stalling grid-connected charging stations to prepare for an expected influx of elec- tric cars. Some individual business own- ers are jumping on the bandwagon too. A car dealer in Los Angeles made local


headlines recently when he installed charging stations at his dealerships with- out any electric vehicles to sell. He plans to offer the electricity for free to any driv- er in need. “Anything to move the market forward is cool with me,” Mike Sullivan, the company’s owner, told the Los Ange- les Business Journal. Source: www.america.gov


The Black E.O.E. Journal


Diversity Employer


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