FIFTH AVENUE CLUB
Calgary, Alberta
Number of members:
1,060 members
Number of staff: 9 full-
time, 7 part-time, con- tract group exercise instructors and massage therapists
All trainers and instruc- tors have degrees or are certified.
Size: 15,000 sq. ſt., in- cluding training floor, group exercise studio and two squash courts
Membership Fees:
2-year, $69 per month; 1-year, $79 per month
Services: personal train- ing, squash, steam room, sauna, massage and juice bar
agriculture, education and leader- ship development. Results of the pro- gram show significant improvements in health practices, access to sanitary facil- ities, agriculture production, education- al capacity and household incomes.
Fifth Avenue Club’s Commitment: Fifth Avenue Club is commit-
ted to supporting the Community Development Program in Belo, Ethiopia, until the completion of the project in 2012. Fifth Avenue Club contributes $3
from every membership every month to improve the way of life in Belo. We hope that all of our members are proud of the part they play in changing lives, and we encourage any interested members to become more involved. FBC
Darren Kanwischer is the owner of Fiſth Avenue Club in Calgary.
For more information on Canadian Food for the Hungry International, visit www.cfi.ca.
Life Fitness strength and cardio equipment
Programs: classic group exercise classes, spin classes, boot camp, kick- boxing, pilates, yoga and squash clinics
Mission: “Setting the standard for friendly, personalized service.”
Core values:
1. integrity 2. personal lives before business 3. staff before members 4. member service be- fore all else
www.fifthavenueclub.ca
March/April 2009 Fitness Business Canada 51
Business standards:
• We will operate with integrity. • We will deal honestly, consistently and fairly with em- ployees and clients. • We will hire and keep employees who add value. • We will consider our staff to be our strongest asset. • We will compensate staff fairly and appropriately. • We will create an enjoyable yet challenging workplace. • We will foster open communication and a team environment. • We will admit our mistakes. • We will continually strive to improve our business.
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