TENNIS
We decided not to compete with other tennis providers in
the area, we wanted to work in partnership with them
a tough six to nine months running a support. The initial plan was to run it
no-frills, basic facility, but the advan- as a letting facility, but when he came
tage was that the tennis venue started on board Breese had other plans. “We
to pay for itself from day one. decided not to compete with other ten-
“The centre inherited Lakenham Ten- nis providers in the area, we wanted
nis Centre’s tennis programme and to work in partnership with them by
although, due to the two-year gap, the providing an all-weather pay and play
number of children on the programme scheme instead of going down the mem-
had dwindled from 240 to 80 players, it bership route, so it’s open to everyone,”
was better than starting from scratch he says. He also saw the benefit of run-
and allowed us to inherit two estab- ning their own tennis programme to
lished coaches,” Breese says. ensure that the facility would be busy
throughout the year. Partnership (CSP) and the local School
Partnerships Now running more than 80 coaching Sport Partnership. “We’ve set up a CSP-
A Level 4 tennis coach, former tennis sessions a week for both performance backed 10-week tennis programme
manager at Leeds City Council and LTA and social players as well as weekend for adults who want to get back into
tennis development manager for the tennis events, Breese says the centre is the sport and are also currently work-
South East region, Breese joined the very much the result of solid partner- ing with children from 16 local schools,
project to put the business plan for ten- ships between other tennis facilities, where we offer teacher training, host
nis provision together and gain LTA Tennis East, Norfolk County Sports inter-school competitions and fast track
good players towards performance pro-
CASE STUDY
grammes,” Breese says.
CHURCHILL COMMUNITY COLLEGE, WALLSEND, NORTH TYNESIDE
“I suppose with my tennis experience
I know what’s out there, regarding
C
onstruction has started on the new facility by the LTA as part of Brit- funding, support and partner opportu-
new indoor tennis complex at ish Tennis’ Places to Play strategy to nities. We’ve topped the LTA’s league
Churchhill Community College in boost participation. The Department table for Clubmark status, we receive
Wallsend, North Tyneside, to create an for Children, Schools and Families has LTA performance funding, which sub-
all-weather facility for students, local also contributed. sidises the court costs for coaches, kids’
residents and tennis clubs. Matt James, LTA UK head of perfor- equipment and off-court responsibilities
The four-court centre – consisting mance, says: “Indoor facilities make a and we regularly liaise with the tennis
of a steel-framed, waterproof fabric huge difference to the number of playing development manager at Tennis East to
structure, is set to be built over the hours in the winter months. Improving ensure that we are doing the right thing
school’s existing tennis courts, which and increasing facilities for the whole for local tennis investment,” he says.
will undergo improvements as part of community is key to increasing the
the scheme and will link with other number of people playing tennis, keeping Marketing
indoor sports areas at the school. Nearly them in the game and supporting tal- During the summer of 2009 when
£500,000 has been invested into the ented players to achieve their potential.” the whole facility was up and running,
Breese set up an agreement with the
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