fi a update news
consulting on the alliance
©
PHO
T
OGRAPHER:
Steven Ward, the
FIA’s public affairs
and policy manager,
D
A
reports on the
VID MAR
progress of the
National Physical
TYN
Activity Alliance
❘
A
GENCY
: DREAMSTIME.COM
T
he National Physical Activity
Alliance (NPAA) is a partnership
of more than 50 representative
organisations in the physical activity
sector, and has support from the
Department of Health (DH) to bring
together the necessary expertise and
resources to make the nation healthier.
While in development, the Alliance is
being temporarily managed by an Interim The Alliance includes organisations in the outdoor physical activity sector
Steering Group, comprising the FIA’s
CEO Andrée Deane and representatives The Alliance represents a disparate Activity Partnerships and local
from the outdoors and active travel group of interests within the indoor authorities will be important
sectors, the Local Government fi tness industry, the outdoor activity Conversely, there may be some work
Association, the Faculty of Public Health, sector and the active travel sector. to be done on the other side of the
the National Heart Forum and local and However, because these groups are fence, in trying to persuade Primary
regional networks. working towards the same goal of Care Trusts, County Sport and Physical
I am part of the Project Working getting more people, more active, more Activity Partnerships and so on that the
Group that liaises with the DH. This often, the chances are we will see an fi tness industry – and in particular the
group is driving forward the consultation equal increase in people joining their private sector – is not the devil
on the Alliance and is currently seeking local Ramblers Association, joining their incarnate, and that it has a valuable role
the views of stakeholders, representative local health club or leisure centre, and/ to play in getting people moving.
bodies, organisations and the public. or booking outdoor activity holidays. The consultation will need to capture
The consultation is designed to help Fostering the trust between what the current friction points are on
ascertain what key areas the Alliance voluntary, charitable, local authority the ground and suggest policy changes
should focus on and will be primarily and private sector groups is always and actions to rectify them.
conducted online. FIA members will be a challenge, and the Alliance will be
notifi ed of how they can respond to seeking advice on the best way to the way forward
the consultation via the FIA’s weekly manage this problem. Establishing an The consultation period is expected to
Wellness Review. effective governance and funding model run until the end of July. At this point,
There will also be a small number of will be vital to achieving this trust. the Alliance will have a detailed business
one-to-one interviews and focus groups, plan setting out the preferred
in addition to two large events where local integration organisational role, governance
stakeholders can come together to The vast majority of physical activity structure and funding model.
review progress. campaigns and initiatives are developed The business plan will then need to
and funded locally. The consultation be signed off by the DH. The Alliance is
governance and direction currently being carried out on the therefore working in conjunction with
As a representative of the physical activity Alliance is an opportunity to consider the DH as it progresses, securing DH
sector, the Alliance must be guided by the how we can make all FIA members – consent each step of the way.
needs that the sector identifies. So, public, private and third sector – The Alliance is a source of great
ultimately, it’s the organisations involved comfortable and working competently in personal and professional pride for
in physical activity – such as health club local partnerships. A focus on how to everyone involved at the FIA. The views
operators – that have to determine the handle relations with Primary Care that we gather over the next few months
direction they want the Alliance to go in. Trusts, County Sport and Physical will help shape the Alliance’s future.
leisureopportunities
is the offi cial recruitment magazine of the fi a
22 Read Health Club Management online may 2009 © cybertrek 2009
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