supplier
Peak Pilates has developed a line of classical pilates equipment and education
spin fi tness acquires peak pilates
SPIN Fitness (Mad Dogg Athletics), The MVe programme is said to offer
creator of the patented Spinning revenue-generating opportunities
programme and Spinner bikes, has through a range of fee-based pilates
acquired supplier Peak Pilates. training options.
Over the past 12 years, Peak Pilates CEO of Spin Fitness John Baudhuin
has developed a line of classical pilates says: “We approached Peak Pilates
equipment, education programmes because of their innovative programmes
focused on personal training, and group and their high quality products. Its
exercise including its MVe (Maximum MVe programme is an unmatched
Versatility Exercise) programme. group exercise solution which helps
The MVe, similar to the Spinning membership retention.”
programme in that it’s available to clubs Star Trac will distribute Peak
for an upfront fee, consists of pilates Pilates equipment; is has already been
chairs and reformers, on-site instructor distributing existing products from
training, pre-designed group class SPIN Fitness, including the Resist-A-Ball
formats, marketing and set-up support. brands, for seven years.
virgin active wii and fi tness
joins ez-runner fi rst partner up
Virgin Active Health Clubs has chosen Fitness First has joined forces with
Ez-Runner, a subsidiary of ADDleisure, Nintendo Wii to launch a new
to supply a management solution product for the games console.
software to all of its facilities. The private-equity owned gym
The software will provide Virgin Active chain has partnered with Black Bean
with one central, online platform for its Games to launch the new product,
operations. The software is intended New U Inside|Out, which combines
to improve effi ciency by standardising a Fitness First-developed full-body
the membership system across all its workout and nutritional advice.
UK clubs, reduce the total number of The programme is delivered by
systems used, and ensure membership an on-screen personal trainer and
policies and business processes are includes feedback on performance.
streamlined across the chain.
may 2009 © cybertrek 2009
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