p23 operators 2/6/09 18:03 Page 23
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operators news
Wendy Wu launches Indochina
LAUNCHPAD.
Lee Hayhurst.
“We are racked by every sin-
CHINA and Indochina tours gle independent and miniple in
specialist Wendy Wu Tours the UK, the only people we are
expects UK passengers to China not racked by is the multiples.
to equal those from its core “Independents absolutely
Australia market by next year. love it. The one thing they love
With just four years behind it most is customers can’t get the
working solely with independ- product from the multiples.”
ent agents in the UK, Wendy Wu Hicks added Wendy Wu had Wendy Wu Tours
claimed it was on track to take no plans to sell through the Indochina
6,000 UK holidaymakers abroad multiples as they had compet- The first UK Wendy Wu Indochina brochure,
this year. ing programmes and wanted covering Cambodia, Vietnam and Laos,
Speaking as it launched its “too much commission”. includes beach stay extensions and private
first UK Indochina brochure, general manager Wendy Wu established its business in Australia tours. Fully-inclusive escorted tours range
Laurence Hicks (pictured with Wendy Wu) said and the new Indochina brochure (see right) from 10 to 28 days and start from £1,690
the operator passed its 2008 UK passenger features all the tours in the region it has been for a 10-day Vietnam Impressions tour.
numbers in mid-February. selling in Australia for over a decade. Wendy Wu is also offering £100 per person
Last year’s China bookings were hit by the Hicks said he expected the new programme to off for any tour booked by the end of July
earthquake in Sichuan, but Wendy Wu Tours used attract up to 1,500 UK customers in the first year. for travel this year, as well as a £10 capital
the Beijing Olympics as a springboard for its Currently, Wendy Wu takes 60% of its business bond voucher for every person booked.
2008-09 China programme. from agents and 40% direct. Beach add-ons start from £299 per person
“We are hot on the heels of Australia. I would The average selling price of a Wendy Wu in Nha Trang, Vietnam, for three nights.
expect to be level with our Australian office by holiday is £2,500 per person and all tours are ■
wendywutours.co.uk
2010,” he said. fully commissionable.
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05.06.2009 23
Keycamp TTG Quarter 12 06 09 indd 1 1/6/09 12:05:38
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