SUPPLIER ARTICLE A SEAMLESS SOLUTION
When the ordering and payments process is effortless, staff service can come to the fore, says Seamus Smith, chief executive of Sage Pay
common challenge facing those in the hospitality industry is how not to make the payment process an obstacle to good service. Dependability and simplicity in payments is key, so the process becomes seamless and staff can focus instead on food, service and ambience. Restaurants are using Sage Pay’s new
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Pay@Table solution to streamline its pay- ments processes for staff and customers. Restaurant mobile ordering devices, inte- grated with Sage Pay’s Pay@Table solution, allows servers to open their chosen table on a point of sale (PoS) terminal and ring up when they are at the table serving customers, which pushes orders through to the kitchen. When servers give tables their bill, the pay- ments device can retrieve this by table number or bill number, and the device can also be used to leave a gratuity or split the bill. Plus, of course, it can take payment, with Apple or Android Pay or any other type of card. Once a
34 | Technology Prospectus 2017
“The simpler the payment solution, the easier it is for staff to operate, freeing up their time to do other things”
server has taken payment, the device will automatically close off the table on the PoS, which streamlines table turnover. Benefits of the Pay@Table technology include slicker service and less chance of human error. What’s more, the simpler the payment solution, the easier it is for staff to operate, freeing up their time to do other things. Sage Pay’s Pay@Table solution delivers a simplified architecture and straightforward deployment process, so if any payment devices are dropped or damaged, restaurants receive a
new device, pre-configured and ready to go, helping to keep service standards high. Sage Pay’s solution, Pay@Counter, has sim- ilarly been developed for quick-service restau- rants. Using the same payment application as Pay@Table, customers instead pay upfront at the PoS, with the key benefit being an integrated Wi-Fi device. When a hybrid solu- tion is used in food and beverage and hotel environments, servers can detach the Wi-Fi device to prevent queues and enable custom- ers to pay wherever they are on-site. Payment habits are constantly evolving and
at Sage Pay we’re always looking ahead to match requirements. Rather than adding com- plexity, we want to strip away some of the stan- dard payment journeys that make payments more complicated and time-consuming for catering staff. Our aim is to provide all the necessary stages, but with the ability to carry them out in a faster, more shorthand way, for a better consumer experience all round.
www.thecaterer.com
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