WEDDING RING WORLD
We catch up with Sue Hurst, the Manager of Prestons of Bolton, to see what makes Wedding Ring World THE Wedding Ring destination.
W
ith a reputation as the “diamond centre of the north” Wedding Ring
World at Prestons of Bolton has, over the years, supplied more wedding rings than any other jewellery store in the UK.
For decades Wedding Ring World has been the destination of choice for engaged couples from all over the country to choose their wedding rings. Today, after a full and sympathetic refurbishment, Wedding Ring World evokes the glamour of the Edwardian era and is simply the most romantic venue in which to choose your wedding or partnership rings.
Store Manager Sue Hurst said: “We very much wanted to take the store back to its Edwardian roots. It’s a style that’s very reminiscent of the last days of the Raj. That’s a feel that we wanted for the whole of the store. The results are stunning.”
The store is set out over three trading floors, with a Pandora boutique, jewellery and Rolex Boutique and Wedding Ring World.
Sue added: “It just has a really nice ambience. We even have a Best Man’s Bar. It’s just a little bit different.”
Prestons carry a breathtaking collection of wedding rings from around the world, including 18ct yellow, white or rose gold, platinum and palladium set with or without diamonds.
Sue said: “We carry everything from the absolute classics through to the more elaborate diamond set bands. Widths start from anything from a 2mm band to a 10mm band. We offer a huge array of styles with something to suit everybody. We also offer four years interest free credit on all of the wedding rings which makes it really affordable. I don’t think anywhere is doing that so I feel that does set us apart.”
For Sue, it is the dedicated service which truly sets Prestons apart from the competition. She added: “If I’m a stickler for anything it’s service. All of our customers receive a warm and friendly welcome. We then have a chat about ideas they’ve got for their wedding rings. We offer champagne and take time to find out about the wedding. It’s not just a case of getting a ring on their finger and the money in the till. We like to embrace the whole experience and get really involved in the wedding. We also offer to complimentary clean and polish their engagement ring ready for the wedding, so on the wedding day the engagement ring will appear as striking as the wedding ring does. As the Manager I’m very proud of the feedback we get. We’ve even had some of the staff receiving invites to the weddings. For me that speaks for itself. If you can build up that relationship the minute they enter the store you know you’re doing it right.”
For further information or sales advice, contact Sue Hurst on 01204 552 550 or email
sue.hurst@
prestonsdiamonds.co.uk
THE TIMEBALL BUILDING, 2 DEANSGATE, BOLTON BL1 1BT T: 01204 552 550
13 WATER LANE, WILMSLOW, CHESHIRE, SK9 5AE T: 01625 416 330
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68